appnexus.com

appnexus.com is SSL secured

Free website and domain report on appnexus.com

Last Updated: 23rd July, 2021 Update Now
Overview

Snoop Summary for appnexus.com

This is a free and comprehensive report about appnexus.com. The domain appnexus.com is currently hosted on a server located in Secaucus, New Jersey in United States with the IP address 68.67.154.120, where USD is the local currency and the local language is English. Our records indicate that appnexus.com is owned/operated by AppNexus Inc. Appnexus.com is expected to earn an estimated $138 USD per day from advertising revenue. The sale of appnexus.com would possibly be worth $100,958 USD. This figure is based on the daily revenue potential of the website over a 24 month period. Appnexus.com is wildly popular with an estimated 32,700 daily unique visitors. This report was last updated 23rd July, 2021.

About appnexus.com

Site Preview: appnexus.com appnexus.com
Title: Xandr
Description: International Internet advertising and ad management software.
Keywords and Tags: business
Related Terms:
Fav Icon:
Age: Over 16 years old
Domain Created: 11th September, 2007
Domain Updated: 11th August, 2020
Domain Expires: 11th September, 2022
Review

Snoop Score

4/5 (Excellent!)

Valuation

$100,958 USD
Note: All valuation figures are estimates.

Popularity

High
Note: Popularity is estimated.

Rank, Reach and Authority

Alexa Rank: 23,293
Alexa Reach:
SEMrush Rank (US):
SEMrush Authority Score:
Moz Domain Authority: 0
Moz Page Authority: 0

Organic vs Paid (Google Ads)

Traffic

Visitors

Daily Visitors: 32,700
Monthly Visitors: 995,285
Yearly Visitors: 11,935,500
Note: All visitors figures are estimates.

Visitors By Country

Revenue

Revenue

Daily Revenue: $138 USD
Monthly Revenue: $4,209 USD
Yearly Revenue: $50,474 USD
Note: All revenue figures are estimates.

Revenue By Country

SEO

Backlinks Analysis (SEMrush)

Top New Follow Links

Top Ranking Keywords (US)

Domain Analysis

Value Length
Domain: appnexus.com 12
Domain Name: appnexus 8
Extension (TLD): com 3
Expiry Check:

Page Speed Analysis

Average Load Time: 1.41 seconds
Load Time Comparison: Faster than 62% of sites

PageSpeed Insights

Avg. (All Categories) 81
Performance 85
Accessibility 98
Best Practices 67
SEO 82
Progressive Web App 73
0–49 (Fail) 50–89 (Average) 90–100 (Pass)
URL: https://www.xandr.com/
Updated: 23rd July, 2021

1.69 seconds
First Contentful Paint (FCP)
78%
14%
8%

0.00 seconds
First Input Delay (FID)
95%
3%
2%

Simulate loading on desktop
85

Performance

Indicates how well the page is performing and highlights opportunities where performance may be improved for appnexus.com. This includes details about optimizing page load times which can result in a better user experience.

Metrics

Time to Interactive — 2.0 s
The time taken for the page to become fully interactive.
Total Blocking Time — 20 ms
The total blocking time is the sum of all time periods between First Contentful Paint and Time to Interactive (when task length exceeded 50ms).
Cumulative Layout Shift — 0.002
Cumulative Layout Shift is the measurement of visible elements collective movement within the viewport.
View Data

Other

Max Potential First Input Delay — 70 ms
Users could experience a delay when interacting with the page.
Network Requests
Below is a list of network requests that were made during page load.
URL Protocol Start Time (Ms) End Time (Ms) Transfer Size (Bytes) Resource Size (Bytes) Status Code MIME Type Resource Type
http://appnexus.com/
http/1.1
0
84.496000024956
247
0
302
text/html
https://appnexus.com/
http/1.1
85.342000005767
237.86799999652
262
0
302
text/html
https://www.appnexus.com/
http/1.1
238.53600001894
318.20300000254
653
0
301
text/html
https://www.xandr.com/
h2
318.87600000482
390.16000000993
9500
40566
200
text/html
Document
https://www.xandr.com/wp/wp-includes/css/dist/block-library/style.min.css?ver=5.2.2
h2
410.80900002271
457.71899999818
5300
29295
200
text/css
Stylesheet
https://www.xandr.com/app/themes/xandr-theme/public/css/xandr.min.css?ver=1626311563
h2
411.00700001698
492.48299997998
11983
89577
200
text/css
Stylesheet
https://www.xandr.com/wp/wp-includes/js/jquery/jquery.js?ver=1.12.4-wp
h2
554.22599997837
598.33700000308
34325
96873
200
application/javascript
Script
https://www.xandr.com/wp/wp-includes/js/jquery/jquery-migrate.min.js?ver=1.4.1
h2
908.02099998109
965.21500003291
4561
10056
200
application/javascript
Script
https://cookie-cdn.cookiepro.com/scripttemplates/otSDKStub.js
h2
411.54800000368
477.10700001335
6843
17401
200
application/javascript
Script
https://www.att.com/scripts/adobe/virtual/detm-container-hdr.js
h2
412.10299998056
546.26600001939
30308
104782
200
application/x-javascript
Script
https://www.xandr.com/app/themes/xandr-theme/public/img/xandr-logo.svg
h2
967.16699999524
990.20800000289
2410
4227
200
image/svg+xml
Image
https://i.xandr.com/2020/07/home-img-xandr-invest-%402x.jpg?auto=compress&fit=crop&fm=pjpg&h=309&ixlib=php-1.2.1&w=633&wpsize=info-item-vertical&s=a996c837f63db064247661eca226e4e5
h2
992.15900001582
1111.6570000304
21335
20670
200
image/jpeg
Image
https://i.xandr.com/2019/09/man-coffee-cup-pen.jpg?auto=compress&fit=crop&fm=pjpg&h=309&ixlib=php-1.2.1&w=633&wpsize=info-item-vertical&s=0b5c7992ada405c9d974813138dab255
h2
1001.631000021
1132.5720000314
23457
22792
200
image/jpeg
Image
https://i.xandr.com/2020/07/img-xandr-monetize-%402x.jpg?auto=compress&fit=crop&fm=pjpg&h=309&ixlib=php-1.2.1&w=633&wpsize=info-item-vertical&s=751c50005895464a7e35e2bca1a4316f
h2
1142.7649999969
1241.8690000195
27280
26615
200
image/jpeg
Image
https://i.xandr.com/2018/09/PPTelevision2.png?auto=compress&fit=crop&fm=png&h=309&ixlib=php-1.2.1&w=633&wpsize=info-item-vertical&s=4b62b639094c3ca3e562031c4de3bb92
h2
1143.1309999898
1237.7080000006
26446
25781
200
image/jpeg
Image
https://www.xandr.com/app/themes/xandr-theme/public/js/xandr.min.js?ver=1626311563
h2
1143.5070000007
1209.057
39939
142048
200
application/javascript
Script
https://www.xandr.com/wp/wp-includes/js/wp-embed.min.js?ver=5.2.2
h2
1143.8029999845
1207.0720000193
1298
1403
200
application/javascript
Script
https://www.xandr.com/app/themes/xandr-theme/public/img/att-logo.svg
h2
1144.2950000055
1201.1800000328
2388
3956
200
image/svg+xml
Image
https://www.att.com/scripts/adobe/virtual/detm-container-ftr.js
h2
494.5000000298
570.78399998136
1394
581
200
application/x-javascript
Script
https://cookie-cdn.cookiepro.com/consent/0b48931e-9214-4700-96ed-45d0b5ef5ed0/0b48931e-9214-4700-96ed-45d0b5ef5ed0.json
h2
508.09299998218
535.01300001517
2224
2919
200
application/x-javascript
XHR
https://geolocation.onetrust.com/cookieconsentpub/v1/geo/location
h2
1144.6909999941
1192.2439999762
521
185
200
text/javascript
Script
https://dpm.demdex.net/id?d_visid_ver=3.4.0&d_fieldgroup=MC&d_rtbd=json&d_ver=2&d_orgid=55633F7A534535110A490D44%40AdobeOrg&d_nsid=0&ts=1626999738583
http/1.1
566.67700002436
642.12600002065
1421
1248
200
application/json
XHR
https://www.att.com/scripts/adobe/prod/mbox-contents.js
h2
578.08499998646
988.54200000642
37122
112172
200
application/x-javascript
Script
https://www.att.com/scripts/ssaf_universal_client/prod/ssaf-uc.js
h2
579.81100003235
900.18799999962
25412
109657
200
application/x-javascript
Script
https://www.att.com/scripts/adobe/prod/marketing.min.js
h2
580.49199997913
867.13500000769
66366
356729
200
application/x-javascript
Script
https://www.att.com/scripts/adobe/prod/engage.min.js
h2
580.80900000641
618.57400002191
10189
45444
200
application/x-javascript
Script
https://smetrics.att.com/id?d_visid_ver=3.4.0&d_fieldgroup=A&mcorgid=55633F7A534535110A490D44%40AdobeOrg&mid=73680273405468567121740711281837238793&ts=1626999738669
652.59000001242
777.26499998244
0
0
-1
XHR
https://attservicesinc.tt.omtrdc.net/rest/v1/delivery?client=attservicesinc&sessionId=871dda26d7de492cb95f087724410558&version=2.4.0
h2
1073.0159999803
1172.8880000301
379
49
403
application/json
XHR
https://fls.doubleclick.net/json?spot=6100125&src=&var=s_3_Integrate_DFA_get_0&host=integrate.112.2o7.net%2Fdfa_echo%3Fvar%3Ds_3_Integrate_DFA_get_0%26AQE%3D1%26A2S%3D1&ord=1626999739108
h2
1144.9830000056
1159.4240000122
1032
40
200
text/javascript
Script
https://www.googletagmanager.com/gtag/js?id=DC-6143919&l=dataLayer&cx=c
h2
1145.2280000085
1168.3630000334
37894
92402
200
application/javascript
Script
https://www.googletagmanager.com/gtag/js?id=AW-1049001539&l=dataLayer&cx=c
h2
1145.7449999871
1167.2549999785
39001
96399
200
application/javascript
Script
https://www.googletagmanager.com/gtag/js?id=AW-1036745755&l=dataLayer&cx=c
h2
1145.9739999846
1168.9919999917
39002
96399
200
application/javascript
Script
https://www.googletagmanager.com/gtag/js?id=AW-657864347&l=dataLayer&cx=c
h2
1146.2150000152
1160.7879999792
38958
96401
200
application/javascript
Script
https://www.googletagmanager.com/gtag/js?id=AW-669961037&l=dataLayer&cx=c
h2
1146.4160000323
1161.3880000077
38959
96401
200
application/javascript
Script
https://www.att.com/scripts/adobe/prod/mktg-rules/global/eComm_Universal_AppNexus.js
h2
1146.6019999934
1237.4670000281
1408
559
200
application/x-javascript
Script
https://www.att.com/scripts/adobe/prod/mktg-rules/global/eComm_Universal_Bing.js
h2
1146.7960000155
1195.372999995
1521
775
200
application/x-javascript
Script
https://www.att.com/scripts/adobe/prod/mktg-rules/global/eComm_Universal_Facebook.js
h2
1147.0570000238
1283.9050000184
1492
834
200
application/x-javascript
Script
https://i.xandr.com/2020/06/We-Are-Xandr.jpg?auto=compress&fit=crop&fm=pjpg&h=810&ixlib=php-1.2.1&w=1186&wpsize=slide&s=7ea5cc1166ba95b6ca85870e9d254304
h2
1148.8990000216
1229.3570000329
144161
143495
200
image/jpeg
Image
https://i.xandr.com/2020/03/Xandr-Carousel-fix-4.png?auto=compress&fit=crop&fm=png&h=810&ixlib=php-1.2.1&w=1186&wpsize=slide&s=2a3ed1a660131d8cfacb37e7a14d40cf
h2
1149.1839999799
1275.7010000059
177534
176884
200
image/png
Image
https://i.xandr.com/2019/09/Monetize-image1.jpg?auto=compress&fit=crop&fm=pjpg&h=810&ixlib=php-1.2.1&w=1186&wpsize=slide&s=6dcd046977ec0fb47a22fbfccbe09cb1
h2
1149.3800000171
1262.8189999959
97700
97035
200
image/jpeg
Image
https://i.xandr.com/2018/09/385001538e516effbb0ed5e5794fdd432a522c98.png?auto=compress&fit=crop&fm=png&h=810&ixlib=php-1.2.1&w=1186&wpsize=slide&s=e3225ea5f36927e09b7c766958b16d11
h2
1149.6690000058
1222.7670000284
87812
87146
200
image/jpeg
Image
https://i.xandr.com/2020/07/img-we-ve-created-a-company-%402x.jpg?auto=compress&fit=crop&fm=pjpg&h=683&ixlib=php-1.2.1&w=854&wpsize=hero-image&s=e7e2578c0d0ad9061fa84884f5ed559a
h2
1150.7459999993
1253.5539999953
64575
63910
200
image/jpeg
Image
https://www.xandr.com/app/themes/xandr-theme/public/fonts/GalanoGrotesque-Regular.woff2
h2
1157.3199999984
1189.7829999798
33344
32863
200
application/octet-stream
Font
https://www.xandr.com/app/themes/xandr-theme/public/fonts/TiemposHeadlineWeb-Medium.woff2
h2
1157.6350000105
1196.8970000162
41680
41199
200
application/octet-stream
Font
https://www.xandr.com/app/themes/xandr-theme/public/fonts/GalanoGrotesque-Light.woff2
h2
1157.9899999779
1193.0699999793
32277
31796
200
application/octet-stream
Font
https://www.xandr.com/app/themes/xandr-theme/public/fonts/GalanoGrotesque-Medium.woff2
h2
1158.3899999969
1195.6099999952
32913
32432
200
application/octet-stream
Font
data
1196.9629999949
1197.0980000333
0
609
200
image/png
Image
data
1197.2930000047
1197.370000009
0
420
200
image/png
Image
https://att.demdex.net/dest5.html?d_nsid=0
http/1.1
1206.0150000034
1329.9220000044
3464
6983
200
text/html
Document
https://www.xandr.com/app/themes/xandr-theme/public/img/social-twitter.svg
h2
1230.0680000335
1266.7389999842
1026
939
200
image/svg+xml
Image
https://www.xandr.com/app/themes/xandr-theme/public/img/social-fb.svg
h2
1230.2899999777
1284.1200000257
860
563
200
image/svg+xml
Image
https://www.xandr.com/app/themes/xandr-theme/public/img/social-linkedin.svg
h2
1230.5889999843
1325.9669999825
990
817
200
image/svg+xml
Image
https://www.xandr.com/app/themes/xandr-theme/public/img/social-instagram.svg
h2
1230.7659999933
1264.3600000301
961
931
200
image/svg+xml
Image
https://www.xandr.com/app/themes/xandr-theme/public/img/social-youtube.svg
h2
1231.1699999846
1256.109000009
962
782
200
image/svg+xml
Image
https://www.google-analytics.com/analytics.js
h2
1298.0030000326
1302.9039999819
20313
49377
200
text/javascript
Script
https://cookie-cdn.cookiepro.com/scripttemplates/6.8.0/otBannerSdk.js
h2
1500.3509999951
1546.0559999919
68289
340168
200
application/javascript
Script
https://www.att.com/scripts/adobe/prod/bing.js
h2
1544.5630000322
1643.8060000073
10036
30301
200
application/x-javascript
Script
https://www.att.com/scripts/adobe/prod/appnexus.js
h2
1551.8460000167
1593.1500000297
3724
7488
200
application/x-javascript
Script
https://www.att.com/scripts/adobe/prod/facebook.js
h2
1556.4470000099
1614.7510000155
25169
93843
200
application/x-javascript
Script
https://www.google-analytics.com/j/collect?v=1&_v=j91&a=1587341157&t=pageview&_s=1&dl=https%3A%2F%2Fwww.xandr.com%2F&ul=en-us&de=UTF-8&dt=Xandr&sd=24-bit&sr=800x600&vp=1350x940&je=0&_u=IEBAAAABAAAAAC~&jid=1592632181&gjid=1798922454&cid=1443923103.1626999740&tid=UA-103789777-3&_gid=978118866.1626999740&_r=1&_slc=1&z=404890493
h2
1592.6890000119
1596.6229999904
639
2
200
text/plain
XHR
https://cookie-cdn.cookiepro.com/consent/0b48931e-9214-4700-96ed-45d0b5ef5ed0/2a254722-a3c0-45b6-b79e-971a9ada43b5/en.json
h2
1636.5450000158
1771.1530000088
7372
21788
200
application/x-javascript
Fetch
https://aa.agkn.com/adscores/g.pixel?sid=9211132908&aam=73595344269748636581750233350907198507
1646.5800000005
0
0
-1
Image
https://bat.bing.com/p/action/18003891
h2
1657.5999999768
1689.4050000119
523
0
204
text/plain
Script
https://ib.adnxs.com/getuid?https%3A%2F%2Fdpm.demdex.net%2Fibs%3Adpid%3D358%26dpuuid%3D%24UID
http/1.1
1750.3199999919
1907.4460000265
677
43
200
image/gif
Image
https://cookie-cdn.cookiepro.com/scripttemplates/6.8.0/assets/otFlat.json
h2
1795.7949999836
1833.4630000172
4371
12762
200
application/json
Fetch
https://cookie-cdn.cookiepro.com/scripttemplates/6.8.0/assets/otPcCenter.json
h2
1796.8879999826
1832.0880000247
16793
62665
200
application/json
Fetch
data
1937.0150000323
1937.6909999992
0
817
200
image/svg+xml
Image
https://idsync.rlcdn.com/365868.gif?partner_uid=73595344269748636581750233350907198507
http/1.1
1974.3800000288
2011.3390000188
725
0
307
https://idsync.rlcdn.com/1000.gif?memo=CKyqFhIxCi0IARCYEhomNzM1OTUzNDQyNjk3NDg2MzY1ODE3NTAyMzMzNTA5MDcxOTg1MDcQABoNCLyX6IcGEgUI6AcQAEIASgA
http/1.1
2011.7230000324
2048.9969999762
749
0
307
https://dpm.demdex.net/ibs:dpid=477&dpuuid=7e68f4b6f474050c95e6681229110abf7e9e971ad8916651d9b8b3b2a793a096b0da87c991749652
http/1.1
2049.347000022
2123.0259999866
956
42
200
image/gif
Image
https://analytics.twitter.com/i/adsct?p_user_id=73595344269748636581750233350907198507&p_id=38594
h2
2078.5270000342
2115.232000011
874
43
200
image/gif
Image
https://ml314.com/utsync.ashx?eid=50112&et=0&gdpr=0&gdpr_consent=&return=https%3A%2F%2Fdpm.demdex.net%2Fibs%3Adpid%3D22052%26dpuuid%3D[PersonID]
http/1.1
2180.1930000074
2257.3219999904
607
0
302
text/html
https://dpm.demdex.net/ibs:dpid=22052&dpuuid=3620344257623621649
http/1.1
2257.6530000078
2333.9660000056
956
42
200
image/gif
Image
https://s.amazon-adsystem.com/dcm?pid=5c420d2b-f139-4fee-b0c0-89a7b8ce9433
http/1.1
2281.6849999945
2359.9019999965
861
0
302
https://s.amazon-adsystem.com/dcm?pid=5c420d2b-f139-4fee-b0c0-89a7b8ce9433&dcc=t
http/1.1
2360.3219999932
2477.3120000027
1071
0
302
https://dpm.demdex.net/ibs:dpid=139200&dpuuid=Lbp84EnXSFizRL5QPdXjOg&redir=https%3A%2F%2Fs.amazon-adsystem.com%2Fecm3%3Fex%3Dadobe.com%26id%3D%24%7BDD_UUID%7D
http/1.1
2477.7870000107
2557.5850000023
958
0
302
https://s.amazon-adsystem.com/ecm3?ex=adobe.com&id=73595344269748636581750233350907198507
http/1.1
2558.4880000097
2639.1050000093
556
43
200
image/gif
Image
Network Round Trip Times — 0 ms
High Network RTT (Round Trip Times) can have a large impact on performance. Providing servers geographically closer to the user could improve performance.
Server Backend Latencies — 0 ms
High server latencies indicate the server is overloaded or has a poor backend performance.
Tasks
Below is a list of the top-level main thread tasks that executed during page load.
Start Time (Ms) End Time (Ms)
403.939
10.928
418.731
8.579
508.055
10.382
563.63
26.512
652.616
10.59
1000.494
6.711
1010.761
71.564
1085.749
73.615
1159.393
41.018
1218.42
7.761
1235.692
65.651
1305.699
29.962
1335.786
5.283
1369.886
15.428
1394.956
8.7
1403.716
19.088
1422.865
19.679
1442.603
18.536
1461.232
18.235
1479.54
25.615
1511.799
39.226
1564.731
35.949
1604.003
8.895
1613.57
5.318
1624.821
20.571
1648.865
7.951
1660.135
8.674
1669.274
22.86
1783.87
22.471
1847.349
128.216
4509.42
8.893
Diagnostics
Below is a collection of useful page vitals.
View Data
Metrics
Below is a collection of metrics.
View Data
Script Treemap Data
Provide as required, for treemap app.

Opportunities

Properly size images — Potential savings of 24 KiB
Images can slow down the page's load time. Appnexus.com should consider serving more appropriate-sized images.
URL Resource Size (Bytes) Potential Savings (Bytes)
https://i.xandr.com/2020/07/img-xandr-monetize-%402x.jpg?auto=compress&fit=crop&fm=pjpg&h=309&ixlib=php-1.2.1&w=633&wpsize=info-item-vertical&s=751c50005895464a7e35e2bca1a4316f
26615
6706
https://i.xandr.com/2018/09/PPTelevision2.png?auto=compress&fit=crop&fm=png&h=309&ixlib=php-1.2.1&w=633&wpsize=info-item-vertical&s=4b62b639094c3ca3e562031c4de3bb92
25781
6496
https://i.xandr.com/2019/09/man-coffee-cup-pen.jpg?auto=compress&fit=crop&fm=pjpg&h=309&ixlib=php-1.2.1&w=633&wpsize=info-item-vertical&s=0b5c7992ada405c9d974813138dab255
22792
5742
https://i.xandr.com/2020/07/home-img-xandr-invest-%402x.jpg?auto=compress&fit=crop&fm=pjpg&h=309&ixlib=php-1.2.1&w=633&wpsize=info-item-vertical&s=a996c837f63db064247661eca226e4e5
20670
5208
Defer offscreen images
Time to Interactive can be slowed down by resources on the page. Appnexus.com should consider lazy-loading offscreen and hidden images.
Minify CSS
Cascading Style Sheets (CSS) files can contribute to network payload sizes. Appnexus.com should consider minifying CSS files.
Minify JavaScript
JavaScript (JS) files can contribute to network payload sizes and increase script parse times. Appnexus.com should consider minifying JS files.
Reduce unused CSS — Potential savings of 16 KiB
Dead and/or unused rules in Style Sheets (CSS) can contribute to network payload sizes. Appnexus.com should consider removing dead rules from style sheets and deferring the loading of CSS not used for above-the-fold content.
URL Transfer Size (Bytes) Potential Savings (Bytes)
#onetrust-banner-sdk{-ms-text-size-adjust:100%;-webkit-text-size-adjust:100%} ...
19436
16530
Efficiently encode images
Unoptimized images can consume more cellular data than what is necessary.
Serve images in next-gen formats — Potential savings of 176 KiB
Consider JPEG 2000, JPEG XR or WebP image formats which provide better compression than PNG and JPEG.
URL Resource Size (Bytes) Potential Savings (Bytes)
https://i.xandr.com/2020/03/Xandr-Carousel-fix-4.png?auto=compress&fit=crop&fm=png&h=810&ixlib=php-1.2.1&w=1186&wpsize=slide&s=2a3ed1a660131d8cfacb37e7a14d40cf
176884
155384
https://i.xandr.com/2018/09/385001538e516effbb0ed5e5794fdd432a522c98.png?auto=compress&fit=crop&fm=png&h=810&ixlib=php-1.2.1&w=1186&wpsize=slide&s=e3225ea5f36927e09b7c766958b16d11
87146
14802
https://i.xandr.com/2019/09/Monetize-image1.jpg?auto=compress&fit=crop&fm=pjpg&h=810&ixlib=php-1.2.1&w=1186&wpsize=slide&s=6dcd046977ec0fb47a22fbfccbe09cb1
97035
10097
Enable text compression
Text-based resources should be served with compression, such as gzip, deflate or brotli.
Preconnect to required origins
Resource hints, such as 'preconnect' or 'dns-prefetch', may assist in establishing early connections to important third-party origins.
Initial server response time was short — Root document took 70 ms
It is advised to keep the server response time short for the main document, because all other requests depend on it.
URL Time Spent (Ms)
https://www.xandr.com/
72.282
Preload key requests
Key requests can be preloaded by using '<link rel=preload>'. Appnexus.com should consider using '<link rel=preload>' to prioritize fetching resources that are currently requested later in page load.
Use video formats for animated content
Large GIFs are inefficient for delivering animated content. It is recommended to use MPEG4/WebM videos for animations and PNG/WebP for static images instead of GIF.
Remove duplicate modules in JavaScript bundles
Ensure that no duplicate JavaScript modules from bundles exist to reduce bytes consumed by network activity.
Avoid serving legacy JavaScript to modern browsers — Potential savings of 6 KiB
Polyfills and transforms enable legacy browsers to use new JavaScript features. For bundled JavaScript it is recommended to adopt a modern script deployment strategy using module/nomodule feature detection. This will reduce the amount of code shipped to modern browsers.
URL Potential Savings (Bytes)
https://cookie-cdn.cookiepro.com/scripttemplates/6.8.0/otBannerSdk.js
5490
https://www.xandr.com/app/themes/xandr-theme/public/js/xandr.min.js?ver=1626311563
100
https://www.att.com/scripts/adobe/prod/facebook.js
45
Preload Largest Contentful Paint image
It is recommended to preload images used by LCP elements, to improve LCP time.

Diagnostics

Avoids enormous network payloads — Total size was 1,445 KiB
Large network payloads can cost users money and are linked to long load times.
URL Transfer Size (Bytes)
https://i.xandr.com/2020/03/Xandr-Carousel-fix-4.png?auto=compress&fit=crop&fm=png&h=810&ixlib=php-1.2.1&w=1186&wpsize=slide&s=2a3ed1a660131d8cfacb37e7a14d40cf
177534
https://i.xandr.com/2020/06/We-Are-Xandr.jpg?auto=compress&fit=crop&fm=pjpg&h=810&ixlib=php-1.2.1&w=1186&wpsize=slide&s=7ea5cc1166ba95b6ca85870e9d254304
144161
https://i.xandr.com/2019/09/Monetize-image1.jpg?auto=compress&fit=crop&fm=pjpg&h=810&ixlib=php-1.2.1&w=1186&wpsize=slide&s=6dcd046977ec0fb47a22fbfccbe09cb1
97700
https://i.xandr.com/2018/09/385001538e516effbb0ed5e5794fdd432a522c98.png?auto=compress&fit=crop&fm=png&h=810&ixlib=php-1.2.1&w=1186&wpsize=slide&s=e3225ea5f36927e09b7c766958b16d11
87812
https://cookie-cdn.cookiepro.com/scripttemplates/6.8.0/otBannerSdk.js
68289
https://www.att.com/scripts/adobe/prod/marketing.min.js
66366
https://i.xandr.com/2020/07/img-we-ve-created-a-company-%402x.jpg?auto=compress&fit=crop&fm=pjpg&h=683&ixlib=php-1.2.1&w=854&wpsize=hero-image&s=e7e2578c0d0ad9061fa84884f5ed559a
64575
https://www.xandr.com/app/themes/xandr-theme/public/fonts/TiemposHeadlineWeb-Medium.woff2
41680
https://www.xandr.com/app/themes/xandr-theme/public/js/xandr.min.js?ver=1626311563
39939
https://www.googletagmanager.com/gtag/js?id=AW-1036745755&l=dataLayer&cx=c
39002
Avoids an excessive DOM size — 375 elements
A large DOM (Document Object Model) will increase memory usage, cause longer system calculations as well as costly layout reflows.
Statistic Element Value
Total DOM Elements
375
Maximum DOM Depth
13
Maximum Child Elements
16
Avoid chaining critical requests — 11 chains found
Below is a list of Critical Request Chains, which shows which resources are loaded with a high priority. Appnexus.com should consider reducing the length of chains, reducing the download size of resources, or deferring the download of unnecessary resources to improve page load.
User Timing marks and measures
Make use of the User Timing API to measure an app's real-world performance during key user experiences.
JavaScript execution time — 0.3 s
JavaScript (JS) execution time can be lowered by reducing the time required for parsing, compiling and executing JS. Delivering smaller JS payloads may help with this.
URL Total CPU Time (Ms) Script Evaluation (Ms) Script Parse (Ms)
https://www.xandr.com/
286.843
8.088
3.057
Unattributable
172.036
27.985
0.243
https://cookie-cdn.cookiepro.com/scripttemplates/6.8.0/otBannerSdk.js
149.558
93.482
12.012
https://www.att.com/scripts/adobe/prod/mbox-contents.js
79.318
68.939
3.219
https://www.att.com/scripts/adobe/virtual/detm-container-hdr.js
59.969
50.346
2.215
https://www.att.com/scripts/adobe/prod/marketing.min.js
50.482
42.459
7.418
Minimizes main-thread work — 1.1 s
Main-thread work timing can be lowered by reducing the time required for parsing, compiling and executing JS. Delivering smaller JS payloads may help with this.
Category Time Spent (Ms)
Script Evaluation
556.886
Other
216.755
Style & Layout
165.657
Rendering
77.848
Script Parsing & Compilation
65.698
Parse HTML & CSS
44.614
Garbage Collection
8.768
Keep request counts low and transfer sizes small — 74 requests • 1,445 KiB
It is advised to add a budgets.json file in order to set budgets for the quantity and size of page resources.
Resource Type Requests Transfer Size (Bytes)
Total
74
1479308
Image
22
683916
Script
27
585599
Font
4
140214
Other
17
39332
Stylesheet
2
17283
Document
2
12964
Media
0
0
Third-party
47
552291
Minimize third-party usage — Third-party code blocked the main thread for 0 ms
It is advised to either limit, remove or delay the loading of redundant third-party code which may be significantly impacting load performance.
Third-Party Transfer Size (Bytes) Main-Thread Blocking Time (Ms)
193814
0
20952
0
7755
0
2488
0
1474
0
1032
0
874
0
677
0
607
0
523
0
521
0
379
0
0
0
Lazy load third-party resources with facades
Consider replacing third-party embeds with a facade until they are required (use lazy loading).
Largest Contentful Paint element — 1 element found
The element which was identified as the Largest Contentful Paint.
Element
Avoid large layout shifts — 5 elements found
Below is a list of all DOM elements that contribute to the CLS of the page.
Element CLS Contribution
0.00078723404255319
0.00067404255319149
9.758865248227E-5
8.1323877068558E-5
1.8203309692671E-5
Avoid long main-thread tasks — 2 long tasks found
Below is a list of the longest tasks on the main thread, which is useful when identifying the worst input delay contributors.
URL Start Time (Ms) Duration (Ms)
https://www.att.com/scripts/ssaf_universal_client/prod/ssaf-uc.js
2090
74
https://cookie-cdn.cookiepro.com/scripttemplates/6.8.0/otBannerSdk.js
1893
64
Avoid non-composited animations — 1 animated element found
It is recommended to avoid non-composited animations which are often janky and increase CLS.
Element Name

Budgets

Performance budget
It is advised to keep the quantity and size of all network requests under the targets set by the provided performance budget.
Timing budget
It is advised to set a timing budget to monitor the performance of your site.

Metrics

First Contentful Paint — 1.3 s
The time taken for the first image or text on the page to be rendered.
Speed Index — 1.5 s
The time taken for the page contents to be visibly populated.
Largest Contentful Paint — 2.1 s
The timing of the largest text or image that is painted.

Other

First Meaningful Paint — 1.4 s
The time taken for the primary content of the page to be rendered.

Opportunities

Eliminate render-blocking resources — Potential savings of 370 ms
Resources, such as JavaScript and style sheets, can block the first paint of the page. Appnexus.com should consider delivering critical JavaScript/style sheets (JS/CSS) inline and deferring all non-critical JS/CSS.
URL Transfer Size (Bytes) Potential Savings (Ms)
https://cookie-cdn.cookiepro.com/scripttemplates/otSDKStub.js
6843
230
https://www.att.com/scripts/adobe/virtual/detm-container-hdr.js
30308
310
Reduce unused JavaScript — Potential savings of 270 KiB
It is advised to remove unused JavaScript in order to reduce bytes consumed by network activity.
URL Transfer Size (Bytes) Potential Savings (Bytes)
https://www.att.com/scripts/adobe/prod/marketing.min.js
66366
54560
https://cookie-cdn.cookiepro.com/scripttemplates/6.8.0/otBannerSdk.js
68289
28661
https://www.xandr.com/app/themes/xandr-theme/public/js/xandr.min.js?ver=1626311563
39939
27191
https://www.att.com/scripts/adobe/prod/mbox-contents.js
37122
24406
https://www.googletagmanager.com/gtag/js?id=AW-1049001539&l=dataLayer&cx=c
39001
24250
https://www.googletagmanager.com/gtag/js?id=AW-1036745755&l=dataLayer&cx=c
39002
24250
https://www.googletagmanager.com/gtag/js?id=AW-669961037&l=dataLayer&cx=c
38959
24223
https://www.googletagmanager.com/gtag/js?id=AW-657864347&l=dataLayer&cx=c
38958
24222
https://www.xandr.com/wp/wp-includes/js/jquery/jquery.js?ver=1.12.4-wp
34325
23580
https://www.googletagmanager.com/gtag/js?id=DC-6143919&l=dataLayer&cx=c
37894
21092
Avoid multiple page redirects — Potential savings of 570 ms
Redirects can cause additional delays before the page can begin loading. Appnexus.com should avoid multiple or unnecessary page redirects.
URL Time Spent (Ms)
http://appnexus.com/
190
https://appnexus.com/
150
https://www.appnexus.com/
230
https://www.xandr.com/
0

Diagnostics

Serve static assets with an efficient cache policy — 22 resources found
Appnexus.com can speed up repeat visits by increasing the cache lifetime, which is essentially how long before a cached copy expires.
URL Cache TTL (Ms) Transfer Size (Bytes)
https://geolocation.onetrust.com/cookieconsentpub/v1/geo/location
0
521
https://www.xandr.com/app/themes/xandr-theme/public/fonts/TiemposHeadlineWeb-Medium.woff2
1800000
41680
https://www.xandr.com/app/themes/xandr-theme/public/js/xandr.min.js?ver=1626311563
1800000
39939
https://www.xandr.com/wp/wp-includes/js/jquery/jquery.js?ver=1.12.4-wp
1800000
34325
https://www.xandr.com/app/themes/xandr-theme/public/fonts/GalanoGrotesque-Regular.woff2
1800000
33344
https://www.xandr.com/app/themes/xandr-theme/public/fonts/GalanoGrotesque-Medium.woff2
1800000
32913
https://www.xandr.com/app/themes/xandr-theme/public/fonts/GalanoGrotesque-Light.woff2
1800000
32277
https://www.xandr.com/app/themes/xandr-theme/public/css/xandr.min.css?ver=1626311563
1800000
11983
https://www.xandr.com/wp/wp-includes/css/dist/block-library/style.min.css?ver=5.2.2
1800000
5300
https://www.xandr.com/wp/wp-includes/js/jquery/jquery-migrate.min.js?ver=1.4.1
1800000
4561
https://www.xandr.com/app/themes/xandr-theme/public/img/xandr-logo.svg
1800000
2410
https://www.xandr.com/app/themes/xandr-theme/public/img/att-logo.svg
1800000
2388
https://www.xandr.com/wp/wp-includes/js/wp-embed.min.js?ver=5.2.2
1800000
1298
https://www.xandr.com/app/themes/xandr-theme/public/img/social-twitter.svg
1800000
1026
https://www.xandr.com/app/themes/xandr-theme/public/img/social-linkedin.svg
1800000
990
https://www.xandr.com/app/themes/xandr-theme/public/img/social-youtube.svg
1800000
962
https://www.xandr.com/app/themes/xandr-theme/public/img/social-instagram.svg
1800000
961
https://www.xandr.com/app/themes/xandr-theme/public/img/social-fb.svg
1800000
860
https://www.att.com/scripts/ssaf_universal_client/prod/ssaf-uc.js
3600000
25412
https://www.google-analytics.com/analytics.js
7200000
20313
https://cookie-cdn.cookiepro.com/scripttemplates/6.8.0/otBannerSdk.js
691200000
68289
https://cookie-cdn.cookiepro.com/scripttemplates/otSDKStub.js
691200000
6843
Ensure text remains visible during webfont load
Make use of the font-display CSS feature, which will ensure text is user-visible while webfonts are loading.
URL Potential Savings (Ms)
https://www.xandr.com/app/themes/xandr-theme/public/fonts/GalanoGrotesque-Regular.woff2
32.462999981362
https://www.xandr.com/app/themes/xandr-theme/public/fonts/TiemposHeadlineWeb-Medium.woff2
39.262000005692
https://www.xandr.com/app/themes/xandr-theme/public/fonts/GalanoGrotesque-Light.woff2
35.080000001471
https://www.xandr.com/app/themes/xandr-theme/public/fonts/GalanoGrotesque-Medium.woff2
37.219999998342
Does not use passive listeners to improve scrolling performance
Improve the page's scroll performance by marking touch and wheel event listeners as 'passive'.
Source
Avoid `document.write()`
Avoid or limit the use of external scripts that are dynamically injected via 'document.write()' as users on slow connections will be delayed by tens of seconds.
Source
Image elements do not have explicit `width` and `height`
Reduce layout shifts and improve CLS by setting explicit width and height properties on image elements.
URL Failing Elements
https://i.xandr.com/2020/07/img-xandr-monetize-%402x.jpg?auto=compress&fit=crop&fm=pjpg&h=309&ixlib=php-1.2.1&w=633&wpsize=info-item-vertical&s=751c50005895464a7e35e2bca1a4316f
img
https://i.xandr.com/2018/09/PPTelevision2.png?auto=compress&fit=crop&fm=png&h=309&ixlib=php-1.2.1&w=633&wpsize=info-item-vertical&s=4b62b639094c3ca3e562031c4de3bb92
img
https://i.xandr.com/2019/09/man-coffee-cup-pen.jpg?auto=compress&fit=crop&fm=pjpg&h=309&ixlib=php-1.2.1&w=633&wpsize=info-item-vertical&s=0b5c7992ada405c9d974813138dab255
img
https://i.xandr.com/2020/07/home-img-xandr-invest-%402x.jpg?auto=compress&fit=crop&fm=pjpg&h=309&ixlib=php-1.2.1&w=633&wpsize=info-item-vertical&s=a996c837f63db064247661eca226e4e5
img
98

Accessibility

Indicates how accessible the page is and highlights opportunities where the page can be made more accessible to users of appnexus.com. This includes details about various page attributes that can be optimized.

Navigation

`[accesskey]` values are unique
Access keys assist users with focusing on different parts of the page. Each access key should be unique for proper navigation.
The page contains a heading, skip link, or landmark region
It is advised to provide ways to bypass repetitive content, allowing users to navigate the page efficiently.
`[id]` attributes on active, focusable elements are unique
Ensure all focusable elements have a unique id value to allow them to be visible to users of assistive technologies, like a screen reader.
Heading elements appear in a sequentially-descending order
Properly order all headers and do not skip heading levels to better the navigation and readability for users of assistive technologies, like a screen reader.
No element has a `[tabindex]` value greater than 0
Although technically valid, a tabindex value greater than 0 often creates frustrating experiences for users who rely on assistive technologies.

ARIA

`[aria-*]` attributes match their roles
Avoid mismatching 'aria-*' attributes and their 'role' value, as it invalidates the attribute.
`button`, `link`, and `menuitem` elements have accessible names
Without accessible names on elements, screen readers will default to announcing a generic name, which means your content will be less accessible to users who rely on screen readers.
`[aria-hidden="true"]` is not present on the document `<body>`
If aria-hidden=true is set on the document body, assistive technologies, like a screen reader will work inconsistently.
`[aria-hidden="true"]` elements do not contain focusable descendents
Interactive elements within an aria-hidden=true element are unavailable to users of assistive technologies, like a screen reader.
ARIA input fields have accessible names
Generic names are announced to users of assistive technologies, like a screen reader, when an input field does not have an accessible name specified.
ARIA `meter` elements have accessible names
Without accessible names on elements, screen readers will default to announcing a generic name, which means your content will be less accessible to users who rely on screen readers.
ARIA `progressbar` elements have accessible names
Without accessible names on elements, screen readers will default to announcing a generic name, which means your content will be less accessible to users who rely on screen readers.
`[role]`s have all required `[aria-*]` attributes
Some ARIA roles have required 'aria-*' attributes, which provide essential information about state and functionality.
Elements with an ARIA `[role]` that require children to contain a specific `[role]` have all required children.
Some ARIA parent roles cannot perform their intended functions if specific child roles are not used.
`[role]`s are contained by their required parent element
Some ARIA child roles cannot perform their intended functions if specific parent roles are not used.
`[role]` values are valid
All ARIA roles require valid values to perform their intended functions.
ARIA toggle fields have accessible names
Generic names are announced to users of assistive technologies, like a screen reader, when a toggle field does not have an accessible name specified.
ARIA `tooltip` elements have accessible names
Without accessible names on elements, screen readers will default to announcing a generic name, which means your content will be less accessible to users who rely on screen readers.
ARIA `treeitem` elements have accessible names
Without accessible names on elements, screen readers will default to announcing a generic name, which means your content will be less accessible to users who rely on screen readers.
`[aria-*]` attributes have valid values
ARIA attributes cannot be interpreted with invalid values when used by screen readers and other assistive technologies.
`[aria-*]` attributes are valid and not misspelled
ARIA attributes cannot be interpreted with invalid names when used by screen readers and other assistive technologies.
ARIA IDs are unique
Ensure all ARIA ID values are unique to prevent elements from being overlooked by assistive technologies, like a screen reader.

Names and labels

Buttons have an accessible name
Buttons become unusable as they are announced simply as "button" when the button does not have an accessible name, when used by screen readers and other assistive technologies.
Document has a `<title>` element
Search engines, screen reader users and other assistive technology users rely on the title to provide an overview of the page and to help determine if the page is relevant to their search.
No form fields have multiple labels
Having multiple labels for form fields can be confusing to assistive technologies, like a screen reader.
`<frame>` or `<iframe>` elements have a title
Screen reader users and other assistive technology users rely on frame titles to describe the contents of frames.
Image elements have `[alt]` attributes
Provide short and descriptive alternative text where possible on informative elements.
`<input type="image">` elements have `[alt]` text
Input buttons with alternative text assist screen readers and other assistive technology users to understand its purpose.
Form elements have associated labels
Screen readers and other assistive technologies rely on labels to properly announce form controls.
Links have a discernible name
In order to improve the navigation for screen reader and other assistive technology users, use link text that is unique, focusable and discernible.
`<object>` elements have `[alt]` text
It is advised that alt text is used on '<object>' elements in order to provide meaning to screen reader and other assistive technology users, as these technologies are unable to translate non-text content.

Tables and lists

`<dl>`'s contain only properly-ordered `<dt>` and `<dd>` groups, `<script>`, `<template>` or `<div>` elements.
Screen readers and other assistive technologies may produce poor and inaccurate output when definition lists are not properly marked up.
Definition list items are wrapped in `<dl>` elements
In order for screen readers and other assistive technologies to properly announce definition list items ('<dt>' and '<dd>'), they must be wrapped in parent a '<dl>' element.
Lists contain only `<li>` elements and script supporting elements (`<script>` and `<template>`).
Use proper list structure to aid screen readers and other assistive technologies.
List items (`<li>`) are contained within `<ul>` or `<ol>` parent elements
In order for screen readers to announce list items, ensure that list items ('<li>') are contained within parent '<ul>' or '<ol>' tags.
Cells in a `<table>` element that use the `[headers]` attribute refer to table cells within the same table.
Screen readers and other assistive technologies have features to make navigating tables easier. Ensure that '<td>' cells using the headers attribute only refer to other cells in the same table, to improve screen reader user experience.
`<th>` elements and elements with `[role="columnheader"/"rowheader"]` have data cells they describe.
Screen readers and other assistive technologies have features to make navigating tables easier. Ensure that table headers refer to some set of cells, to improve screen reader user experience.

Internationalization and localization

`<html>` element has a `[lang]` attribute
It is advised to provide a lang attribute so that screen readers and other assistive technologies are guaranteed to announce the page's text correctly. When not provided, the user's default language setting will be used which may cause inaccuracies.
`<html>` element has a valid value for its `[lang]` attribute
Specify a valid BCP 47 language in order to help screen readers and other assistive technologies announce text properly.
`[lang]` attributes have a valid value
Specify a valid BCP 47 language on elements in order to help screen readers and other assistive technologies announce text properly.

Best practices

The document does not use `<meta http-equiv="refresh">`
Pages that refresh automatically cause a poor user experience as focus is directed back to the top of the page unexpectedly.
`[user-scalable="no"]` is not used in the `<meta name="viewport">` element and the `[maximum-scale]` attribute is not less than 5.
For users with low vision who rely on screen magnification, ensure that zooming is not disabled.

Audio and video

`<video>` elements contain a `<track>` element with `[kind="captions"]`
Appnexus.com may provide assistance to deaf or hearing-impaired users with captions on videos.

Manual Checks

The page has a logical tab order
The visual layout should be logical in its tab order and users cannot focus elements that are offscreen.
Interactive controls are keyboard focusable
Ensure that custom interactive controls are keyboard focusable and that a focus indicator is displayed.
Interactive elements indicate their purpose and state
Ensure that interactive elements (such as links and buttons) are distinguishable from non-interactive elements and that they indicate their state.
The user's focus is directed to new content added to the page
When new content (such as a dialogue) is added to the page, the user's focus should be directed to it.
User focus is not accidentally trapped in a region
Avoid focus being accidentally trapped when a user tabs in and out of controls or regions on page.
Custom controls have associated labels
Ensure that custom interactive controls have associated labels, which are provided by aria-label and aria-labelledby attributes.
Custom controls have ARIA roles
Ensure that all custom interactive controls have appropriate ARIA roles.
Visual order on the page follows DOM order
Ensure that the DOM order matches with the page's visual order, in order to improve navigation for screen readers and other assistive technologies.
Offscreen content is hidden from assistive technology
Ensure that offscreen content is hidden through the use of "display:none" styling or the aria-hidden attribute.
HTML5 landmark elements are used to improve navigation
Elements such as <main> and <nav> are recommended as they are used by screen readers and other assistive technologies to improve keyboard navigation.
67

Best Practices

Indicates the recommended, best practices currently in place on the page and highlights the best practices that appnexus.com should incorporate. This includes practices such as protecting pages with HTTPS.

Audits

Avoids requesting the geolocation permission on page load
When requesting a user's location, provide context or consider tying the request to a user action to avoid confusion and mistrust from users.
Avoids requesting the notification permission on page load
When requesting permission to send notifications, provide context or consider tying the request to a user action to avoid confusion and mistrust from users.
Ensure CSP is effective against XSS attacks
Significantly reduce the risk of cross-site scripting attacks (XSS) by ensuring you have a strong Content Security Policy (CSP).
Description Directive Severity
No CSP found in enforcement mode
High

Audits

Allows users to paste into password fields
Ensure that password inputs may be pasted into to aid in the user's ability to use password managers and improve security.
Displays images with correct aspect ratio
Ensure that image display dimensions match their natural aspect ratio.
Serves images with appropriate resolution
For maximum image clarity, ensure images have natural dimensions and are proportional to the display size and pixel ratio.
Fonts with `font-display: optional` are preloaded
It is recommended that optional fonts are preloaded.

Audits

Page has the HTML doctype
Ensure a doctype is specified to prevent the browser from switching to quirks-mode.
Properly defines charset
It is advised to declare a character encoding, optionally via a <meta> tag in the first 1024 bytes of the HTML or in the Content-Type HTTP response header.

Audits

Avoids Application Cache
Application cache is deprecated and is no longer recommended.
Detected JavaScript libraries
Below is a list of all front-end JavaScript libraries that were detected on the page.
Name Version
jQuery
1.12.4
Lo-Dash
4.17.21
WordPress
Avoids deprecated APIs
Avoid deprecated APIs which will eventually be removed the browser.
Page has valid source maps
Consider deploying source maps for added benefits such as the ability to debug while in production.
No issues in the `Issues` panel in Chrome Devtools
There may be unresolved issues logged to Chrome Devtools.

Audits

Does not use HTTPS — 1 insecure request found
Ensure that all pages are protected with HTTPS (including those that do not handle sensitive data) as HTTPS prevents tampering and passive listening on communications between the app and its users. Additionally, HTTPS is a prerequisite for HTTP/2 and many new web platform APIs.
Insecure URL Request Resolution
http://appnexus.com/
Allowed
Links to cross-origin destinations are unsafe
Improve performance and prevent security vulnerabilities by adding rel="noopener" and rel="noreferrer" to external links.
Includes front-end JavaScript libraries with known security vulnerabilities — 4 vulnerabilities detected
Ensure that the use of third-party scripts is minimal and that only trusted third-party scripts are used as some may contain known security vulnerabilities which may be exploited by attackers.
Library Version Vulnerability Count Highest Severity
4
Medium

Audits

Registers an `unload` listener
The 'unload' event does not fire reliably, causing issues with browser optimizations such as the Back-Forward Cache. It is recommended that 'pagehide' or 'visibilitychange' events are used instead.
Source
Browser errors were logged to the console
Below is a list of all errors logged to the console, which indicate unresolved problems on the site.
Source Description
Access to XMLHttpRequest at 'https://smetrics.att.com/id?d_visid_ver=3.4.0&d_fieldgroup=A&mcorgid=55633F7A534535110A490D44%40AdobeOrg&mid=73680273405468567121740711281837238793&ts=1626999738669' from origin 'https://www.xandr.com' has been blocked by CORS policy: No 'Access-Control-Allow-Origin' header is present on the requested resource.
Failed to load resource: net::ERR_FAILED
Failed to load resource: the server responded with a status of 403 (Forbidden)
82

SEO

Indicates how well the page is optimized for ranking in search engines and highlights Search Engine Optimization (SEO) opportunities for appnexus.com. This includes optimizations such as providing meta data.

Mobile Friendly

Has a `<meta name="viewport">` tag with `width` or `initial-scale`
It is advised to use a '<meta name="viewport">' tag for the optimization of appnexus.com on mobile screens.
Document uses legible font sizes
Font sizes of 12px or less are too small to most mobile users without user gestures and further action. Aim for more than 60% of page text to use font sizes greater than 12px.
Tap targets are sized appropriately
Interactive elements (such as buttons and links) should be appropriately spaced, sized and easy enough to select or tap with regard to their surrounding elements.

Content Best Practices

Document has a `<title>` element
Search engines, screen reader users and other assistive technology users rely on the title to provide an overview of the page and to help determine if the page is relevant to their search.
Image elements have `[alt]` attributes
Provide short and descriptive alternative text where possible on informative elements.
Document has a valid `hreflang`
Search engines can be instructed to list specific versions of a page for a given language or region through the use of hreflang links.
Document has a valid `rel=canonical`
Search engines can be suggested which URL should be shown in search results through the use of canonical links.
Document avoids plugins
The content of plugins cannot be indexed by search engines and many devices either restrict or do not support them.

Crawling and Indexing

Page has successful HTTP status code
Avoid pages with unsuccessful HTTP status codes as they may not be indexed by search engines.
Links are crawlable
Ensure that the 'href' attribute of anchor elements links to the appropriate destination. This allows for more pages of the site to be discovered by search engines.
Page isn’t blocked from indexing
Pages that cannot be crawled by search engines cannot be indexed or included in their search results. Ensure that search engines have permission to crawl all pages that should be indexed.
robots.txt is valid
Malformed robots.txt files prevent crawlers from understanding how a site wants to be crawled or indexed, which can be devastating to SEO.

Content Best Practices

Document does not have a meta description
Meta descriptions may be used by search engines when displaying a link to the page and should concisely summarize the page's content.
Links do not have descriptive text — 15 links found
Make use of descriptive link text to assist search engines in understanding the content.

Manual Checks

Structured data is valid
Structured data can be validated through the use of the Structured Data Testing Tool and the Structured Data Linter.
73

Progressive Web App

Indicates how valid the aspects of a Progressive Web App (PWA) are for the page and highlights opportunities to enable/improve the PWA of appnexus.com. This includes details about web app manifests.

Installable

Web app manifest and service worker meet the installability requirements
User engagement may be increased by leveraging the browsers ability to proactively prompt users to add the app to their homescreen.

PWA Optimized

Redirects HTTP traffic to HTTPS
It is advised to redirect all HTTP traffic to HTTPS, in order to enable secure web features for all users.
Sets a theme color for the address bar.
A theme may be applied to the browser address bar, which ideally can be made to match the site.
View Data
Content is sized correctly for the viewport
Ensure that the width of the app's content matches the width of the viewport, otherwise the app might not be optimized for mobile screens.
Has a `<meta name="viewport">` tag with `width` or `initial-scale`
It is advised to use a '<meta name="viewport">' tag for the optimization of appnexus.com on mobile screens.
Provides a valid `apple-touch-icon`
iOS users of Progressive Web Apps will benefit from an apple touch icon, which can be defined with 'apple-touch-icon', which must point to a non-transparent 192px (or 180px) square PNG.

PWA Optimized

Does not register a service worker that controls page and `start_url`
A service worker is used to provide Progressive Web Apps the use of features such as working offline, the ability for the app to be added to the homescreen as well as push notifications.
Is not configured for a custom splash screen
Themed splash screens ensure a high-quality user experience at launch for app users.
View Data
Manifest doesn't have a maskable icon
Maskable icons are great to ensure that images fill the entire shape when installing the app on a device.

Manual Checks

Site works cross-browser
Ensure that the Progressive Web App works correctly across every major browser.
Page transitions don't feel like they block on the network
Users perceive apps with responsive, snappy transitions as higher peforming and ensures a great user experience, even on a slow network.
Each page has a URL
Ensure that all pages are deep linkable via URL. They should also be unique for the purpose of shareability on social media.
Avg. (All Categories) 72
Performance 38
Accessibility 98
Best Practices 67
SEO 83
Progressive Web App 75
0–49 (Fail) 50–89 (Average) 90–100 (Pass)
URL: https://www.xandr.com/
Updated: 23rd July, 2021

2.75 seconds
First Contentful Paint (FCP)
51%
29%
20%

0.06 seconds
First Input Delay (FID)
80%
14%
6%

Simulate loading on mobile
38

Performance

Indicates how well the page is performing and highlights opportunities where performance may be improved for appnexus.com. This includes details about optimizing page load times which can result in a better user experience.

Metrics

Cumulative Layout Shift — 0.017
Cumulative Layout Shift is the measurement of visible elements collective movement within the viewport.
View Data

Opportunities

Properly size images
Images can slow down the page's load time. Appnexus.com should consider serving more appropriate-sized images.
Defer offscreen images — Potential savings of 54 KiB
Time to Interactive can be slowed down by resources on the page. Appnexus.com should consider lazy-loading offscreen and hidden images.
URL Resource Size (Bytes) Potential Savings (Bytes)
https://i.xandr.com/2020/07/img-xandr-monetize-%402x.jpg?auto=compress&fit=crop&fm=pjpg&h=309&ixlib=php-1.2.1&w=633&wpsize=info-item-vertical&s=751c50005895464a7e35e2bca1a4316f
26615
26615
https://i.xandr.com/2018/09/PPTelevision2.png?auto=compress&fit=crop&fm=png&h=309&ixlib=php-1.2.1&w=633&wpsize=info-item-vertical&s=4b62b639094c3ca3e562031c4de3bb92
25781
25781
https://www.xandr.com/app/themes/xandr-theme/public/img/att-logo.svg
2388
2388
Minify CSS
Cascading Style Sheets (CSS) files can contribute to network payload sizes. Appnexus.com should consider minifying CSS files.
Minify JavaScript
JavaScript (JS) files can contribute to network payload sizes and increase script parse times. Appnexus.com should consider minifying JS files.
Reduce unused CSS — Potential savings of 17 KiB
Dead and/or unused rules in Style Sheets (CSS) can contribute to network payload sizes. Appnexus.com should consider removing dead rules from style sheets and deferring the loading of CSS not used for above-the-fold content.
URL Transfer Size (Bytes) Potential Savings (Bytes)
#onetrust-banner-sdk{-ms-text-size-adjust:100%;-webkit-text-size-adjust:100%} ...
19436
16926
Efficiently encode images
Unoptimized images can consume more cellular data than what is necessary.
Enable text compression
Text-based resources should be served with compression, such as gzip, deflate or brotli.
Preconnect to required origins
Resource hints, such as 'preconnect' or 'dns-prefetch', may assist in establishing early connections to important third-party origins.
Initial server response time was short — Root document took 30 ms
It is advised to keep the server response time short for the main document, because all other requests depend on it.
URL Time Spent (Ms)
https://www.xandr.com/
34.866
Preload key requests
Key requests can be preloaded by using '<link rel=preload>'. Appnexus.com should consider using '<link rel=preload>' to prioritize fetching resources that are currently requested later in page load.
Use video formats for animated content
Large GIFs are inefficient for delivering animated content. It is recommended to use MPEG4/WebM videos for animations and PNG/WebP for static images instead of GIF.
Remove duplicate modules in JavaScript bundles
Ensure that no duplicate JavaScript modules from bundles exist to reduce bytes consumed by network activity.
Avoid serving legacy JavaScript to modern browsers — Potential savings of 6 KiB
Polyfills and transforms enable legacy browsers to use new JavaScript features. For bundled JavaScript it is recommended to adopt a modern script deployment strategy using module/nomodule feature detection. This will reduce the amount of code shipped to modern browsers.
URL Potential Savings (Bytes)
https://cookie-cdn.cookiepro.com/scripttemplates/6.8.0/otBannerSdk.js
5490
https://www.xandr.com/app/themes/xandr-theme/public/js/xandr.min.js?ver=1626311563
100
https://www.att.com/scripts/adobe/prod/facebook.js
45
Preload Largest Contentful Paint image
It is recommended to preload images used by LCP elements, to improve LCP time.

Diagnostics

Avoids enormous network payloads — Total size was 1,447 KiB
Large network payloads can cost users money and are linked to long load times.
URL Transfer Size (Bytes)
https://i.xandr.com/2020/03/Xandr-Carousel-fix-4.png?auto=compress&fit=crop&fm=png&h=810&ixlib=php-1.2.1&w=1186&wpsize=slide&s=2a3ed1a660131d8cfacb37e7a14d40cf
177534
https://i.xandr.com/2020/06/We-Are-Xandr.jpg?auto=compress&fit=crop&fm=pjpg&h=810&ixlib=php-1.2.1&w=1186&wpsize=slide&s=7ea5cc1166ba95b6ca85870e9d254304
144161
https://i.xandr.com/2019/09/Monetize-image1.jpg?auto=compress&fit=crop&fm=pjpg&h=810&ixlib=php-1.2.1&w=1186&wpsize=slide&s=6dcd046977ec0fb47a22fbfccbe09cb1
97700
https://i.xandr.com/2018/09/385001538e516effbb0ed5e5794fdd432a522c98.png?auto=compress&fit=crop&fm=png&h=810&ixlib=php-1.2.1&w=1186&wpsize=slide&s=e3225ea5f36927e09b7c766958b16d11
87812
https://cookie-cdn.cookiepro.com/scripttemplates/6.8.0/otBannerSdk.js
68289
https://www.att.com/scripts/adobe/prod/marketing.min.js
66398
https://i.xandr.com/2020/07/img-we-ve-created-a-company-%402x.jpg?auto=compress&fit=crop&fm=pjpg&h=683&ixlib=php-1.2.1&w=854&wpsize=hero-image&s=e7e2578c0d0ad9061fa84884f5ed559a
64575
https://www.xandr.com/app/themes/xandr-theme/public/fonts/TiemposHeadlineWeb-Medium.woff2
41680
https://www.xandr.com/app/themes/xandr-theme/public/js/xandr.min.js?ver=1626311563
39939
https://www.googletagmanager.com/gtag/js?id=AW-1036745755&l=dataLayer&cx=c
39003
Avoids an excessive DOM size — 375 elements
A large DOM (Document Object Model) will increase memory usage, cause longer system calculations as well as costly layout reflows.
Statistic Element Value
Total DOM Elements
375
Maximum DOM Depth
13
Maximum Child Elements
16
Avoid chaining critical requests — 11 chains found
Below is a list of Critical Request Chains, which shows which resources are loaded with a high priority. Appnexus.com should consider reducing the length of chains, reducing the download size of resources, or deferring the download of unnecessary resources to improve page load.
User Timing marks and measures
Make use of the User Timing API to measure an app's real-world performance during key user experiences.
Keep request counts low and transfer sizes small — 76 requests • 1,447 KiB
It is advised to add a budgets.json file in order to set budgets for the quantity and size of page resources.
Resource Type Requests Transfer Size (Bytes)
Total
76
1481566
Image
23
685614
Script
27
585442
Font
4
140214
Other
18
40050
Stylesheet
2
17283
Document
2
12963
Media
0
0
Third-party
48
553807
Minimize third-party usage — Third-party code blocked the main thread for 70 ms
It is advised to either limit, remove or delay the loading of redundant third-party code which may be significantly impacting load performance.
Third-Party Transfer Size (Bytes) Main-Thread Blocking Time (Ms)
20952
48.652
193819
22.268
8708
0
2488
0
1489
0
1032
0
874
0
739
0
677
0
607
0
523
0
521
0
379
0
Lazy load third-party resources with facades
Consider replacing third-party embeds with a facade until they are required (use lazy loading).
Largest Contentful Paint element — 1 element found
The element which was identified as the Largest Contentful Paint.
Element
Avoid large layout shifts — 4 elements found
Below is a list of all DOM elements that contribute to the CLS of the page.
Element CLS Contribution
0.01067138671875
0.0027727407660366
0.0021309026257504
0.001309349806184
Avoid long main-thread tasks — 16 long tasks found
Below is a list of the longest tasks on the main thread, which is useful when identifying the worst input delay contributors.
URL Start Time (Ms) Duration (Ms)
https://www.att.com/scripts/adobe/prod/mbox-contents.js
5835
238
https://www.att.com/scripts/ssaf_universal_client/prod/ssaf-uc.js
8535
229
https://cookie-cdn.cookiepro.com/scripttemplates/6.8.0/otBannerSdk.js
7103
191
https://www.google-analytics.com/analytics.js
9701
109
https://www.att.com/scripts/adobe/virtual/detm-container-hdr.js
4083
102
https://www.xandr.com/app/themes/xandr-theme/public/js/xandr.min.js?ver=1626311563
9570
102
https://www.xandr.com/
2783
99
https://www.att.com/scripts/adobe/virtual/detm-container-ftr.js
8370
96
https://www.googletagmanager.com/gtag/js?id=DC-6143919&l=dataLayer&cx=c
10444
84
https://www.xandr.com/
2703
80
https://www.googletagmanager.com/gtag/js?id=AW-1036745755&l=dataLayer&cx=c
11644
68
https://www.googletagmanager.com/gtag/js?id=AW-669961037&l=dataLayer&cx=c
12544
67
https://www.googletagmanager.com/gtag/js?id=AW-1049001539&l=dataLayer&cx=c
11194
66
https://www.att.com/scripts/adobe/prod/facebook.js
9814
64
https://www.googletagmanager.com/gtag/js?id=AW-657864347&l=dataLayer&cx=c
12094
59
https://cookie-cdn.cookiepro.com/scripttemplates/6.8.0/otBannerSdk.js
6998
58
Avoid non-composited animations — 1 animated element found
It is recommended to avoid non-composited animations which are often janky and increase CLS.
Element Name

Budgets

Performance budget
It is advised to keep the quantity and size of all network requests under the targets set by the provided performance budget.
Timing budget
It is advised to set a timing budget to monitor the performance of your site.

Other

Network Requests
Below is a list of network requests that were made during page load.
URL Protocol Start Time (Ms) End Time (Ms) Transfer Size (Bytes) Resource Size (Bytes) Status Code MIME Type Resource Type
http://appnexus.com/
http/1.1
0
75.881999917328
236
0
302
text/html
https://appnexus.com/
http/1.1
76.586999930441
277.04800013453
247
0
302
text/html
https://www.appnexus.com/
http/1.1
277.63999998569
341.35299990885
642
0
301
text/html
https://www.xandr.com/
h2
341.82700002566
375.69499993697
9500
40566
200
text/html
Document
https://www.xandr.com/wp/wp-includes/css/dist/block-library/style.min.css?ver=5.2.2
h2
393.36899993941
415.60499998741
5300
29295
200
text/css
Stylesheet
https://www.xandr.com/app/themes/xandr-theme/public/css/xandr.min.css?ver=1626311563
h2
393.60700012185
428.65899996832
11983
89577
200
text/css
Stylesheet
https://www.xandr.com/wp/wp-includes/js/jquery/jquery.js?ver=1.12.4-wp
h2
625.47500012442
652.84499991685
34325
96873
200
application/javascript
Script
https://www.xandr.com/wp/wp-includes/js/jquery/jquery-migrate.min.js?ver=1.4.1
h2
660.54600011557
683.1040000543
4561
10056
200
application/javascript
Script
https://cookie-cdn.cookiepro.com/scripttemplates/otSDKStub.js
h2
394.48800007813
425.99499993958
6843
17401
200
application/javascript
Script
https://www.att.com/scripts/adobe/virtual/detm-container-hdr.js
h2
395.00300004147
698.0250000488
30275
104782
200
application/x-javascript
Script
https://www.xandr.com/app/themes/xandr-theme/public/img/xandr-logo.svg
h2
684.79600013234
706.02699997835
2410
4227
200
image/svg+xml
Image
https://i.xandr.com/2020/07/home-img-xandr-invest-%402x.jpg?auto=compress&fit=crop&fm=pjpg&h=309&ixlib=php-1.2.1&w=633&wpsize=info-item-vertical&s=a996c837f63db064247661eca226e4e5
h2
705.51900006831
728.99500001222
21335
20670
200
image/jpeg
Image
https://i.xandr.com/2019/09/man-coffee-cup-pen.jpg?auto=compress&fit=crop&fm=pjpg&h=309&ixlib=php-1.2.1&w=633&wpsize=info-item-vertical&s=0b5c7992ada405c9d974813138dab255
h2
858.06400002912
880.6920000352
23457
22792
200
image/jpeg
Image
https://i.xandr.com/2020/07/img-xandr-monetize-%402x.jpg?auto=compress&fit=crop&fm=pjpg&h=309&ixlib=php-1.2.1&w=633&wpsize=info-item-vertical&s=751c50005895464a7e35e2bca1a4316f
h2
882.38000008278
939.22300008126
27280
26615
200
image/jpeg
Image
https://i.xandr.com/2018/09/PPTelevision2.png?auto=compress&fit=crop&fm=png&h=309&ixlib=php-1.2.1&w=633&wpsize=info-item-vertical&s=4b62b639094c3ca3e562031c4de3bb92
h2
940.85599994287
999.5180000551
26446
25781
200
image/jpeg
Image
https://www.xandr.com/app/themes/xandr-theme/public/js/xandr.min.js?ver=1626311563
h2
989.02800003998
1033.3120001014
39939
142048
200
application/javascript
Script
https://www.xandr.com/wp/wp-includes/js/wp-embed.min.js?ver=5.2.2
h2
1040.2919999324
1065.1140001137
1298
1403
200
application/javascript
Script
https://www.xandr.com/app/themes/xandr-theme/public/img/att-logo.svg
h2
1040.577000007
1072.269000113
2388
3956
200
image/svg+xml
Image
https://www.att.com/scripts/adobe/virtual/detm-container-ftr.js
h2
430.64099992625
623.24100011028
1361
581
200
application/x-javascript
Script
https://cookie-cdn.cookiepro.com/consent/0b48931e-9214-4700-96ed-45d0b5ef5ed0/0b48931e-9214-4700-96ed-45d0b5ef5ed0.json
h2
442.83300009556
485.10599997826
2224
2919
200
application/x-javascript
XHR
https://geolocation.onetrust.com/cookieconsentpub/v1/geo/location
h2
1040.8680001274
1070.0219999999
521
185
200
text/javascript
Script
https://dpm.demdex.net/id?d_visid_ver=3.4.0&d_fieldgroup=MC&d_rtbd=json&d_ver=2&d_orgid=55633F7A534535110A490D44%40AdobeOrg&d_nsid=0&ts=1626999761129
http/1.1
718.07399997488
794.56200008281
1419
1248
200
application/json
XHR
https://www.att.com/scripts/adobe/prod/mbox-contents.js
h2
727.56500006653
771.48899994791
37131
112172
200
application/x-javascript
Script
https://www.att.com/scripts/ssaf_universal_client/prod/ssaf-uc.js
h2
728.84900006466
974.77900004014
25410
109657
200
application/x-javascript
Script
https://www.att.com/scripts/adobe/prod/marketing.min.js
h2
729.93399994448
791.13800008781
66398
356729
200
application/x-javascript
Script
https://www.att.com/scripts/adobe/prod/engage.min.js
h2
730.42899998836
824.87399992533
10156
45444
200
application/x-javascript
Script
https://smetrics.att.com/id?d_visid_ver=3.4.0&d_fieldgroup=A&mcorgid=55633F7A534535110A490D44%40AdobeOrg&mid=62660847373188050061149931151042717110&ts=1626999761263
851.63299995475
987.86900006235
0
0
-1
XHR
https://attservicesinc.tt.omtrdc.net/rest/v1/delivery?client=attservicesinc&sessionId=a9be71a6c7154b6a93bd291bf578c62b&version=2.4.0
h2
988.18400013261
1339.0599999111
379
49
403
application/json
XHR
https://fls.doubleclick.net/json?spot=6100125&src=&var=s_3_Integrate_DFA_get_0&host=integrate.112.2o7.net%2Fdfa_echo%3Fvar%3Ds_3_Integrate_DFA_get_0%26AQE%3D1%26A2S%3D1&ord=1626999761411
h2
1041.2459999789
1098.0259999633
1032
40
200
text/javascript
Script
https://www.googletagmanager.com/gtag/js?id=DC-6143919&l=dataLayer&cx=c
h2
1041.598000098
1060.4089999106
37895
92402
200
application/javascript
Script
https://www.googletagmanager.com/gtag/js?id=AW-1049001539&l=dataLayer&cx=c
h2
1041.7790000793
1061.8650000542
39002
96399
200
application/javascript
Script
https://www.googletagmanager.com/gtag/js?id=AW-1036745755&l=dataLayer&cx=c
h2
1042.0929999091
1069.4580001291
39003
96399
200
application/javascript
Script
https://www.googletagmanager.com/gtag/js?id=AW-657864347&l=dataLayer&cx=c
h2
1042.2310000286
1068.0380000267
38960
96401
200
application/javascript
Script
https://www.googletagmanager.com/gtag/js?id=AW-669961037&l=dataLayer&cx=c
h2
1042.3729999457
1059.7729999572
38959
96401
200
application/javascript
Script
https://www.att.com/scripts/adobe/prod/mktg-rules/global/eComm_Universal_AppNexus.js
h2
1042.5060000271
1131.6889999434
1345
559
200
application/x-javascript
Script
https://www.att.com/scripts/adobe/prod/mktg-rules/global/eComm_Universal_Bing.js
h2
1042.6100001205
1164.9519999046
1522
775
200
application/x-javascript
Script
https://www.att.com/scripts/adobe/prod/mktg-rules/global/eComm_Universal_Facebook.js
h2
1042.7210000344
1155.2379999775
1458
834
200
application/x-javascript
Script
https://i.xandr.com/2020/06/We-Are-Xandr.jpg?auto=compress&fit=crop&fm=pjpg&h=810&ixlib=php-1.2.1&w=1186&wpsize=slide&s=7ea5cc1166ba95b6ca85870e9d254304
h2
1044.5729999337
1082.112000091
144161
143495
200
image/jpeg
Image
https://i.xandr.com/2020/03/Xandr-Carousel-fix-4.png?auto=compress&fit=crop&fm=png&h=810&ixlib=php-1.2.1&w=1186&wpsize=slide&s=2a3ed1a660131d8cfacb37e7a14d40cf
h2
1044.8990000878
1220.4219999257
177534
176884
200
image/png
Image
https://i.xandr.com/2019/09/Monetize-image1.jpg?auto=compress&fit=crop&fm=pjpg&h=810&ixlib=php-1.2.1&w=1186&wpsize=slide&s=6dcd046977ec0fb47a22fbfccbe09cb1
h2
1045.3490000218
1079.0790000465
97700
97035
200
image/jpeg
Image
https://i.xandr.com/2018/09/385001538e516effbb0ed5e5794fdd432a522c98.png?auto=compress&fit=crop&fm=png&h=810&ixlib=php-1.2.1&w=1186&wpsize=slide&s=e3225ea5f36927e09b7c766958b16d11
h2
1045.8780000918
1114.5770000294
87812
87146
200
image/jpeg
Image
https://i.xandr.com/2020/07/img-we-ve-created-a-company-%402x.jpg?auto=compress&fit=crop&fm=pjpg&h=683&ixlib=php-1.2.1&w=854&wpsize=hero-image&s=e7e2578c0d0ad9061fa84884f5ed559a
h2
1046.8600001186
1122.0350000076
64575
63910
200
image/jpeg
Image
https://www.xandr.com/app/themes/xandr-theme/public/img/link-arrow-white.svg
h2
1053.4220000263
1078.5459999461
742
329
200
image/svg+xml
Image
https://www.xandr.com/app/themes/xandr-theme/public/fonts/TiemposHeadlineWeb-Medium.woff2
h2
1054.4080000836
1086.3300000783
41680
41199
200
application/octet-stream
Font
https://www.xandr.com/app/themes/xandr-theme/public/fonts/GalanoGrotesque-Light.woff2
h2
1054.6089999843
1085.8430000953
32277
31796
200
application/octet-stream
Font
https://www.xandr.com/app/themes/xandr-theme/public/fonts/GalanoGrotesque-Medium.woff2
h2
1054.8149999231
1089.5579999778
32913
32432
200
application/octet-stream
Font
data
1096.2489999365
1096.32900008
0
609
200
image/png
Image
data
1096.5319999959
1096.5750000905
0
420
200
image/png
Image
https://att.demdex.net/dest5.html?d_nsid=0
http/1.1
1102.9419999104
1253.0469999183
3463
6983
200
text/html
Document
https://www.xandr.com/app/themes/xandr-theme/public/img/social-twitter.svg
h2
1125.9030001238
1149.8859999701
1026
939
200
image/svg+xml
Image
https://www.xandr.com/app/themes/xandr-theme/public/img/social-fb.svg
h2
1126.1879999656
1149.5100001339
860
563
200
image/svg+xml
Image
https://www.xandr.com/app/themes/xandr-theme/public/img/social-linkedin.svg
h2
1126.5690000728
1169.8839999735
990
817
200
image/svg+xml
Image
https://www.xandr.com/app/themes/xandr-theme/public/img/social-instagram.svg
h2
1126.8899999559
1155.3790001199
961
931
200
image/svg+xml
Image
https://www.xandr.com/app/themes/xandr-theme/public/img/social-youtube.svg
h2
1127.5309999473
1148.4320000745
962
782
200
image/svg+xml
Image
https://www.xandr.com/app/themes/xandr-theme/public/fonts/GalanoGrotesque-Regular.woff2
h2
1128.1590000726
1152.9449999798
33344
32863
200
application/octet-stream
Font
https://www.google-analytics.com/analytics.js
h2
1184.1060000006
1188.9259999152
20313
49377
200
text/javascript
Script
https://cookie-cdn.cookiepro.com/scripttemplates/6.8.0/otBannerSdk.js
h2
1285.566000035
1323.606000049
68289
340168
200
application/javascript
Script
https://www.att.com/scripts/adobe/prod/appnexus.js
h2
1396.3480000384
1433.3089999855
3717
7488
200
application/x-javascript
Script
https://www.att.com/scripts/adobe/prod/facebook.js
h2
1397.9400000535
1457.0140000433
25170
93843
200
application/x-javascript
Script
https://www.att.com/scripts/adobe/prod/bing.js
h2
1399.1260000039
1472.158000106
10036
30301
200
application/x-javascript
Script
https://www.google-analytics.com/j/collect?v=1&_v=j91&a=344876250&t=pageview&_s=1&dl=https%3A%2F%2Fwww.xandr.com%2F&ul=en-us&de=UTF-8&dt=Xandr&sd=24-bit&sr=360x640&vp=360x640&je=0&_u=IEBAAAABAAAAAC~&jid=1207964083&gjid=201680801&cid=1920663988.1626999762&tid=UA-103789777-3&_gid=199431345.1626999762&_r=1&_slc=1&z=1051245459
h2
1425.5409999751
1428.8649999071
639
2
200
text/plain
XHR
https://cookie-cdn.cookiepro.com/consent/0b48931e-9214-4700-96ed-45d0b5ef5ed0/2a254722-a3c0-45b6-b79e-971a9ada43b5/en.json
h2
1446.7760000844
1474.6000000741
7375
21788
200
application/x-javascript
Fetch
https://aa.agkn.com/adscores/g.pixel?sid=9211132908&aam=62396565860649062841123450261621158804
http/1.1
1457.4740000535
2773.0610000435
739
0
302
https://bat.bing.com/p/action/18003891
h2
1489.636000013
1520.2800000552
523
0
204
text/plain
Script
https://cookie-cdn.cookiepro.com/scripttemplates/6.8.0/assets/otFlat.json
h2
1501.8670000136
1536.6430000868
4371
12762
200
application/json
Fetch
https://cookie-cdn.cookiepro.com/scripttemplates/6.8.0/assets/otPcCenter.json
h2
1502.4669999257
1541.5189999621
16793
62665
200
application/json
Fetch
data
1616.6209999938
1616.7029999197
0
817
200
image/svg+xml
Image
https://ib.adnxs.com/getuid?https%3A%2F%2Fdpm.demdex.net%2Fibs%3Adpid%3D358%26dpuuid%3D%24UID
http/1.1
1654.2080000509
1692.1369999181
677
43
200
image/gif
Image
https://idsync.rlcdn.com/365868.gif?partner_uid=62396565860649062841123450261621158804
http/1.1
1755.8389999904
1792.1909999568
740
0
307
https://idsync.rlcdn.com/1000.gif?memo=CKyqFhIxCi0IARCYEhomNjIzOTY1NjU4NjA2NDkwNjI4NDExMjM0NTAyNjE2MjExNTg4MDQQABoNCNKX6IcGEgUI6AcQAEIASgA
http/1.1
1792.548000114
1831.6379999742
749
0
307
https://dpm.demdex.net/ibs:dpid=477&dpuuid=a2f17e0547e2a2a91b71eebee8a9ec54580b3a19390a90a8195b8c056d354fe2b0da87c991749652
http/1.1
1831.9689999335
1910.0550001021
956
42
200
image/gif
Image
https://analytics.twitter.com/i/adsct?p_user_id=62396565860649062841123450261621158804&p_id=38594
h2
1858.0300000031
1888.6170000769
874
43
200
image/gif
Image
https://ml314.com/utsync.ashx?eid=50112&et=0&gdpr=0&gdpr_consent=&return=https%3A%2F%2Fdpm.demdex.net%2Fibs%3Adpid%3D22052%26dpuuid%3D[PersonID]
http/1.1
1959.9979999475
2031.7130000331
607
0
302
text/html
https://dpm.demdex.net/ibs:dpid=22052&dpuuid=3620344263527628848
http/1.1
2032.1619999595
2105.7480000891
956
42
200
image/gif
Image
https://s.amazon-adsystem.com/dcm?pid=5c420d2b-f139-4fee-b0c0-89a7b8ce9433
http/1.1
2063.5069999844
2115.3029999696
861
0
302
https://s.amazon-adsystem.com/dcm?pid=5c420d2b-f139-4fee-b0c0-89a7b8ce9433&dcc=t
http/1.1
2115.601999918
2214.1700000502
1071
0
302
https://dpm.demdex.net/ibs:dpid=139200&dpuuid=qraFxjdWRN2qOM2FedOvmQ&redir=https%3A%2F%2Fs.amazon-adsystem.com%2Fecm3%3Fex%3Dadobe.com%26id%3D%24%7BDD_UUID%7D
http/1.1
2214.4720000215
2275.4989999812
958
0
302
https://s.amazon-adsystem.com/ecm3?ex=adobe.com&id=62396565860649062841123450261621158804
http/1.1
2275.7630001288
2352.8919999953
556
43
200
image/gif
Image
https://dpm.demdex.net/ibs:dpid=21&dpuuid=205050103856000530889
http/1.1
2773.3620000072
2861.3599999808
956
42
200
image/gif
Image
Network Round Trip Times — 0 ms
High Network RTT (Round Trip Times) can have a large impact on performance. Providing servers geographically closer to the user could improve performance.
Server Backend Latencies — 0 ms
High server latencies indicate the server is overloaded or has a poor backend performance.
Tasks
Below is a list of the top-level main thread tasks that executed during page load.
Start Time (Ms) End Time (Ms)
389.215
8.811
401.752
8.301
444.304
8.784
715.069
25.425
791.761
59.492
852.731
9.905
986.248
11.658
998.277
57.201
1055.505
39.92
1098.86
7.782
1120.778
7.141
1133.609
49.251
1182.88
6.173
1192.26
23.918
1216.658
25.55
1243.091
14.62
1280.191
7.296
1295.236
16.655
1312.394
21.025
1333.52
16.607
1350.254
14.644
1365.13
16.999
1382.632
7.545
1398.187
5.333
1408.476
27.158
1442.041
14.395
1461.815
5.146
1474.867
15.945
1493.78
6.635
1500.433
11.702
1553.35
95.459
1652.217
7.826
Diagnostics
Below is a collection of useful page vitals.
View Data
Metrics
Below is a collection of metrics.
View Data
Script Treemap Data
Provide as required, for treemap app.

Other

Max Potential First Input Delay — 240 ms
Users could experience a delay when interacting with the page.

Diagnostics

Reduce JavaScript execution time — 1.9 s
JavaScript (JS) execution time can be lowered by reducing the time required for parsing, compiling and executing JS. Delivering smaller JS payloads may help with this.
URL Total CPU Time (Ms) Script Evaluation (Ms) Script Parse (Ms)
https://www.xandr.com/
856.62
46.368
10.832
Unattributable
593.908
61.86
0.668
https://cookie-cdn.cookiepro.com/scripttemplates/6.8.0/otBannerSdk.js
450.124
274.896
39.64
https://www.att.com/scripts/adobe/prod/mbox-contents.js
259.348
240.956
10.936
https://www.att.com/scripts/adobe/virtual/detm-container-hdr.js
228.016
198.424
9.548
https://www.xandr.com/app/themes/xandr-theme/public/js/xandr.min.js?ver=1626311563
155.424
103.764
10.688
https://www.att.com/scripts/adobe/prod/marketing.min.js
151.128
119.796
29.084
https://www.google-analytics.com/analytics.js
113.772
101.548
6.064
https://att.demdex.net/dest5.html?d_nsid=0
105.36
74.628
3.856
https://www.googletagmanager.com/gtag/js?id=DC-6143919&l=dataLayer&cx=c
86.412
70.12
13.268
https://www.xandr.com/wp/wp-includes/js/jquery/jquery.js?ver=1.12.4-wp
84.204
72.108
7.54
https://www.googletagmanager.com/gtag/js?id=AW-1036745755&l=dataLayer&cx=c
69.572
53.784
12.304
https://www.googletagmanager.com/gtag/js?id=AW-669961037&l=dataLayer&cx=c
68.916
54.02
11.508
https://www.googletagmanager.com/gtag/js?id=AW-1049001539&l=dataLayer&cx=c
68.52
52.692
12.26
https://www.att.com/scripts/adobe/prod/facebook.js
63.78
51.072
9.104
https://www.googletagmanager.com/gtag/js?id=AW-657864347&l=dataLayer&cx=c
60.704
45.68
11.864
https://www.att.com/scripts/ssaf_universal_client/prod/ssaf-uc.js
57.196
45.536
8.096
https://cookie-cdn.cookiepro.com/scripttemplates/otSDKStub.js
50.84
38.824
4.94
Minimize main-thread work — 3.6 s
Main-thread work timing can be lowered by reducing the time required for parsing, compiling and executing JS. Delivering smaller JS payloads may help with this.
Category Time Spent (Ms)
Script Evaluation
1763.016
Other
737.184
Style & Layout
527.212
Script Parsing & Compilation
242.464
Rendering
195.236
Parse HTML & CSS
152.112
Garbage Collection
31.044

Metrics

First Contentful Paint — 4.9 s
The time taken for the first image or text on the page to be rendered.
Speed Index — 5.9 s
The time taken for the page contents to be visibly populated.
Largest Contentful Paint — 7.7 s
The timing of the largest text or image that is painted.
Time to Interactive — 10.7 s
The time taken for the page to become fully interactive.
Total Blocking Time — 670 ms
The total blocking time is the sum of all time periods between First Contentful Paint and Time to Interactive (when task length exceeded 50ms).

Other

First Meaningful Paint — 5.3 s
The time taken for the primary content of the page to be rendered.
First Contentful Paint (3G) — 9617 ms
The time taken for the first image or text on the page to be rendered while on a 3G network.

Opportunities

Eliminate render-blocking resources — Potential savings of 1,540 ms
Resources, such as JavaScript and style sheets, can block the first paint of the page. Appnexus.com should consider delivering critical JavaScript/style sheets (JS/CSS) inline and deferring all non-critical JS/CSS.
URL Transfer Size (Bytes) Potential Savings (Ms)
https://www.xandr.com/wp/wp-includes/css/dist/block-library/style.min.css?ver=5.2.2
5300
150
https://www.xandr.com/app/themes/xandr-theme/public/css/xandr.min.css?ver=1626311563
11983
150
https://cookie-cdn.cookiepro.com/scripttemplates/otSDKStub.js
6843
780
https://www.att.com/scripts/adobe/virtual/detm-container-hdr.js
30275
1080
Reduce unused JavaScript — Potential savings of 270 KiB
It is advised to remove unused JavaScript in order to reduce bytes consumed by network activity.
URL Transfer Size (Bytes) Potential Savings (Bytes)
https://www.att.com/scripts/adobe/prod/marketing.min.js
66398
54586
https://cookie-cdn.cookiepro.com/scripttemplates/6.8.0/otBannerSdk.js
68289
28661
https://www.xandr.com/app/themes/xandr-theme/public/js/xandr.min.js?ver=1626311563
39939
27191
https://www.att.com/scripts/adobe/prod/mbox-contents.js
37131
24412
https://www.googletagmanager.com/gtag/js?id=AW-1036745755&l=dataLayer&cx=c
39003
24251
https://www.googletagmanager.com/gtag/js?id=AW-1049001539&l=dataLayer&cx=c
39002
24250
https://www.googletagmanager.com/gtag/js?id=AW-657864347&l=dataLayer&cx=c
38960
24224
https://www.googletagmanager.com/gtag/js?id=AW-669961037&l=dataLayer&cx=c
38959
24223
https://www.xandr.com/wp/wp-includes/js/jquery/jquery.js?ver=1.12.4-wp
34325
23580
https://www.googletagmanager.com/gtag/js?id=DC-6143919&l=dataLayer&cx=c
37895
21093
Serve images in next-gen formats — Potential savings of 176 KiB
Consider JPEG 2000, JPEG XR or WebP image formats which provide better compression than PNG and JPEG.
URL Resource Size (Bytes) Potential Savings (Bytes)
https://i.xandr.com/2020/03/Xandr-Carousel-fix-4.png?auto=compress&fit=crop&fm=png&h=810&ixlib=php-1.2.1&w=1186&wpsize=slide&s=2a3ed1a660131d8cfacb37e7a14d40cf
176884
155384
https://i.xandr.com/2018/09/385001538e516effbb0ed5e5794fdd432a522c98.png?auto=compress&fit=crop&fm=png&h=810&ixlib=php-1.2.1&w=1186&wpsize=slide&s=e3225ea5f36927e09b7c766958b16d11
87146
14802
https://i.xandr.com/2019/09/Monetize-image1.jpg?auto=compress&fit=crop&fm=pjpg&h=810&ixlib=php-1.2.1&w=1186&wpsize=slide&s=6dcd046977ec0fb47a22fbfccbe09cb1
97035
10097
Avoid multiple page redirects — Potential savings of 1,890 ms
Redirects can cause additional delays before the page can begin loading. Appnexus.com should avoid multiple or unnecessary page redirects.
URL Time Spent (Ms)
http://appnexus.com/
630
https://appnexus.com/
480
https://www.appnexus.com/
780
https://www.xandr.com/
0

Diagnostics

Serve static assets with an efficient cache policy — 23 resources found
Appnexus.com can speed up repeat visits by increasing the cache lifetime, which is essentially how long before a cached copy expires.
URL Cache TTL (Ms) Transfer Size (Bytes)
https://geolocation.onetrust.com/cookieconsentpub/v1/geo/location
0
521
https://www.xandr.com/app/themes/xandr-theme/public/fonts/TiemposHeadlineWeb-Medium.woff2
1800000
41680
https://www.xandr.com/app/themes/xandr-theme/public/js/xandr.min.js?ver=1626311563
1800000
39939
https://www.xandr.com/wp/wp-includes/js/jquery/jquery.js?ver=1.12.4-wp
1800000
34325
https://www.xandr.com/app/themes/xandr-theme/public/fonts/GalanoGrotesque-Regular.woff2
1800000
33344
https://www.xandr.com/app/themes/xandr-theme/public/fonts/GalanoGrotesque-Medium.woff2
1800000
32913
https://www.xandr.com/app/themes/xandr-theme/public/fonts/GalanoGrotesque-Light.woff2
1800000
32277
https://www.xandr.com/app/themes/xandr-theme/public/css/xandr.min.css?ver=1626311563
1800000
11983
https://www.xandr.com/wp/wp-includes/css/dist/block-library/style.min.css?ver=5.2.2
1800000
5300
https://www.xandr.com/wp/wp-includes/js/jquery/jquery-migrate.min.js?ver=1.4.1
1800000
4561
https://www.xandr.com/app/themes/xandr-theme/public/img/xandr-logo.svg
1800000
2410
https://www.xandr.com/app/themes/xandr-theme/public/img/att-logo.svg
1800000
2388
https://www.xandr.com/wp/wp-includes/js/wp-embed.min.js?ver=5.2.2
1800000
1298
https://www.xandr.com/app/themes/xandr-theme/public/img/social-twitter.svg
1800000
1026
https://www.xandr.com/app/themes/xandr-theme/public/img/social-linkedin.svg
1800000
990
https://www.xandr.com/app/themes/xandr-theme/public/img/social-youtube.svg
1800000
962
https://www.xandr.com/app/themes/xandr-theme/public/img/social-instagram.svg
1800000
961
https://www.xandr.com/app/themes/xandr-theme/public/img/social-fb.svg
1800000
860
https://www.xandr.com/app/themes/xandr-theme/public/img/link-arrow-white.svg
1800000
742
https://www.att.com/scripts/ssaf_universal_client/prod/ssaf-uc.js
3600000
25410
https://www.google-analytics.com/analytics.js
7200000
20313
https://cookie-cdn.cookiepro.com/scripttemplates/6.8.0/otBannerSdk.js
691200000
68289
https://cookie-cdn.cookiepro.com/scripttemplates/otSDKStub.js
691200000
6843
Ensure text remains visible during webfont load
Make use of the font-display CSS feature, which will ensure text is user-visible while webfonts are loading.
URL Potential Savings (Ms)
https://www.xandr.com/app/themes/xandr-theme/public/fonts/TiemposHeadlineWeb-Medium.woff2
31.921999994665
https://www.xandr.com/app/themes/xandr-theme/public/fonts/GalanoGrotesque-Light.woff2
31.234000110999
https://www.xandr.com/app/themes/xandr-theme/public/fonts/GalanoGrotesque-Medium.woff2
34.743000054732
https://www.xandr.com/app/themes/xandr-theme/public/fonts/GalanoGrotesque-Regular.woff2
24.785999907181
Does not use passive listeners to improve scrolling performance
Improve the page's scroll performance by marking touch and wheel event listeners as 'passive'.
Source
Avoid `document.write()`
Avoid or limit the use of external scripts that are dynamically injected via 'document.write()' as users on slow connections will be delayed by tens of seconds.
Source
Image elements do not have explicit `width` and `height`
Reduce layout shifts and improve CLS by setting explicit width and height properties on image elements.
URL Failing Elements
https://i.xandr.com/2020/07/img-xandr-monetize-%402x.jpg?auto=compress&fit=crop&fm=pjpg&h=309&ixlib=php-1.2.1&w=633&wpsize=info-item-vertical&s=751c50005895464a7e35e2bca1a4316f
img
https://i.xandr.com/2018/09/PPTelevision2.png?auto=compress&fit=crop&fm=png&h=309&ixlib=php-1.2.1&w=633&wpsize=info-item-vertical&s=4b62b639094c3ca3e562031c4de3bb92
img
https://i.xandr.com/2019/09/man-coffee-cup-pen.jpg?auto=compress&fit=crop&fm=pjpg&h=309&ixlib=php-1.2.1&w=633&wpsize=info-item-vertical&s=0b5c7992ada405c9d974813138dab255
img
https://i.xandr.com/2020/07/home-img-xandr-invest-%402x.jpg?auto=compress&fit=crop&fm=pjpg&h=309&ixlib=php-1.2.1&w=633&wpsize=info-item-vertical&s=a996c837f63db064247661eca226e4e5
img
https://www.xandr.com/app/themes/xandr-theme/public/img/att-logo.svg
img
98

Accessibility

Indicates how accessible the page is and highlights opportunities where the page can be made more accessible to users of appnexus.com. This includes details about various page attributes that can be optimized.

Navigation

`[accesskey]` values are unique
Access keys assist users with focusing on different parts of the page. Each access key should be unique for proper navigation.
The page contains a heading, skip link, or landmark region
It is advised to provide ways to bypass repetitive content, allowing users to navigate the page efficiently.
`[id]` attributes on active, focusable elements are unique
Ensure all focusable elements have a unique id value to allow them to be visible to users of assistive technologies, like a screen reader.
Heading elements appear in a sequentially-descending order
Properly order all headers and do not skip heading levels to better the navigation and readability for users of assistive technologies, like a screen reader.
No element has a `[tabindex]` value greater than 0
Although technically valid, a tabindex value greater than 0 often creates frustrating experiences for users who rely on assistive technologies.

ARIA

`[aria-*]` attributes match their roles
Avoid mismatching 'aria-*' attributes and their 'role' value, as it invalidates the attribute.
`button`, `link`, and `menuitem` elements have accessible names
Without accessible names on elements, screen readers will default to announcing a generic name, which means your content will be less accessible to users who rely on screen readers.
`[aria-hidden="true"]` is not present on the document `<body>`
If aria-hidden=true is set on the document body, assistive technologies, like a screen reader will work inconsistently.
`[aria-hidden="true"]` elements do not contain focusable descendents
Interactive elements within an aria-hidden=true element are unavailable to users of assistive technologies, like a screen reader.
ARIA input fields have accessible names
Generic names are announced to users of assistive technologies, like a screen reader, when an input field does not have an accessible name specified.
ARIA `meter` elements have accessible names
Without accessible names on elements, screen readers will default to announcing a generic name, which means your content will be less accessible to users who rely on screen readers.
ARIA `progressbar` elements have accessible names
Without accessible names on elements, screen readers will default to announcing a generic name, which means your content will be less accessible to users who rely on screen readers.
`[role]`s have all required `[aria-*]` attributes
Some ARIA roles have required 'aria-*' attributes, which provide essential information about state and functionality.
Elements with an ARIA `[role]` that require children to contain a specific `[role]` have all required children.
Some ARIA parent roles cannot perform their intended functions if specific child roles are not used.
`[role]`s are contained by their required parent element
Some ARIA child roles cannot perform their intended functions if specific parent roles are not used.
`[role]` values are valid
All ARIA roles require valid values to perform their intended functions.
ARIA toggle fields have accessible names
Generic names are announced to users of assistive technologies, like a screen reader, when a toggle field does not have an accessible name specified.
ARIA `tooltip` elements have accessible names
Without accessible names on elements, screen readers will default to announcing a generic name, which means your content will be less accessible to users who rely on screen readers.
ARIA `treeitem` elements have accessible names
Without accessible names on elements, screen readers will default to announcing a generic name, which means your content will be less accessible to users who rely on screen readers.
`[aria-*]` attributes have valid values
ARIA attributes cannot be interpreted with invalid values when used by screen readers and other assistive technologies.
`[aria-*]` attributes are valid and not misspelled
ARIA attributes cannot be interpreted with invalid names when used by screen readers and other assistive technologies.
ARIA IDs are unique
Ensure all ARIA ID values are unique to prevent elements from being overlooked by assistive technologies, like a screen reader.

Names and labels

Buttons have an accessible name
Buttons become unusable as they are announced simply as "button" when the button does not have an accessible name, when used by screen readers and other assistive technologies.
Document has a `<title>` element
Search engines, screen reader users and other assistive technology users rely on the title to provide an overview of the page and to help determine if the page is relevant to their search.
No form fields have multiple labels
Having multiple labels for form fields can be confusing to assistive technologies, like a screen reader.
`<frame>` or `<iframe>` elements have a title
Screen reader users and other assistive technology users rely on frame titles to describe the contents of frames.
Image elements have `[alt]` attributes
Provide short and descriptive alternative text where possible on informative elements.
`<input type="image">` elements have `[alt]` text
Input buttons with alternative text assist screen readers and other assistive technology users to understand its purpose.
Form elements have associated labels
Screen readers and other assistive technologies rely on labels to properly announce form controls.
Links have a discernible name
In order to improve the navigation for screen reader and other assistive technology users, use link text that is unique, focusable and discernible.
`<object>` elements have `[alt]` text
It is advised that alt text is used on '<object>' elements in order to provide meaning to screen reader and other assistive technology users, as these technologies are unable to translate non-text content.

Tables and lists

`<dl>`'s contain only properly-ordered `<dt>` and `<dd>` groups, `<script>`, `<template>` or `<div>` elements.
Screen readers and other assistive technologies may produce poor and inaccurate output when definition lists are not properly marked up.
Definition list items are wrapped in `<dl>` elements
In order for screen readers and other assistive technologies to properly announce definition list items ('<dt>' and '<dd>'), they must be wrapped in parent a '<dl>' element.
Lists contain only `<li>` elements and script supporting elements (`<script>` and `<template>`).
Use proper list structure to aid screen readers and other assistive technologies.
List items (`<li>`) are contained within `<ul>` or `<ol>` parent elements
In order for screen readers to announce list items, ensure that list items ('<li>') are contained within parent '<ul>' or '<ol>' tags.
Cells in a `<table>` element that use the `[headers]` attribute refer to table cells within the same table.
Screen readers and other assistive technologies have features to make navigating tables easier. Ensure that '<td>' cells using the headers attribute only refer to other cells in the same table, to improve screen reader user experience.
`<th>` elements and elements with `[role="columnheader"/"rowheader"]` have data cells they describe.
Screen readers and other assistive technologies have features to make navigating tables easier. Ensure that table headers refer to some set of cells, to improve screen reader user experience.

Internationalization and localization

`<html>` element has a `[lang]` attribute
It is advised to provide a lang attribute so that screen readers and other assistive technologies are guaranteed to announce the page's text correctly. When not provided, the user's default language setting will be used which may cause inaccuracies.
`<html>` element has a valid value for its `[lang]` attribute
Specify a valid BCP 47 language in order to help screen readers and other assistive technologies announce text properly.
`[lang]` attributes have a valid value
Specify a valid BCP 47 language on elements in order to help screen readers and other assistive technologies announce text properly.

Best practices

The document does not use `<meta http-equiv="refresh">`
Pages that refresh automatically cause a poor user experience as focus is directed back to the top of the page unexpectedly.
`[user-scalable="no"]` is not used in the `<meta name="viewport">` element and the `[maximum-scale]` attribute is not less than 5.
For users with low vision who rely on screen magnification, ensure that zooming is not disabled.

Audio and video

`<video>` elements contain a `<track>` element with `[kind="captions"]`
Appnexus.com may provide assistance to deaf or hearing-impaired users with captions on videos.

Manual Checks

The page has a logical tab order
The visual layout should be logical in its tab order and users cannot focus elements that are offscreen.
Interactive controls are keyboard focusable
Ensure that custom interactive controls are keyboard focusable and that a focus indicator is displayed.
Interactive elements indicate their purpose and state
Ensure that interactive elements (such as links and buttons) are distinguishable from non-interactive elements and that they indicate their state.
The user's focus is directed to new content added to the page
When new content (such as a dialogue) is added to the page, the user's focus should be directed to it.
User focus is not accidentally trapped in a region
Avoid focus being accidentally trapped when a user tabs in and out of controls or regions on page.
Custom controls have associated labels
Ensure that custom interactive controls have associated labels, which are provided by aria-label and aria-labelledby attributes.
Custom controls have ARIA roles
Ensure that all custom interactive controls have appropriate ARIA roles.
Visual order on the page follows DOM order
Ensure that the DOM order matches with the page's visual order, in order to improve navigation for screen readers and other assistive technologies.
Offscreen content is hidden from assistive technology
Ensure that offscreen content is hidden through the use of "display:none" styling or the aria-hidden attribute.
HTML5 landmark elements are used to improve navigation
Elements such as <main> and <nav> are recommended as they are used by screen readers and other assistive technologies to improve keyboard navigation.
67

Best Practices

Indicates the recommended, best practices currently in place on the page and highlights the best practices that appnexus.com should incorporate. This includes practices such as protecting pages with HTTPS.

Audits

Avoids requesting the geolocation permission on page load
When requesting a user's location, provide context or consider tying the request to a user action to avoid confusion and mistrust from users.
Avoids requesting the notification permission on page load
When requesting permission to send notifications, provide context or consider tying the request to a user action to avoid confusion and mistrust from users.
Ensure CSP is effective against XSS attacks
Significantly reduce the risk of cross-site scripting attacks (XSS) by ensuring you have a strong Content Security Policy (CSP).
Description Directive Severity
No CSP found in enforcement mode
High

Audits

Allows users to paste into password fields
Ensure that password inputs may be pasted into to aid in the user's ability to use password managers and improve security.
Displays images with correct aspect ratio
Ensure that image display dimensions match their natural aspect ratio.
Serves images with appropriate resolution
For maximum image clarity, ensure images have natural dimensions and are proportional to the display size and pixel ratio.
Fonts with `font-display: optional` are preloaded
It is recommended that optional fonts are preloaded.

Audits

Page has the HTML doctype
Ensure a doctype is specified to prevent the browser from switching to quirks-mode.
Properly defines charset
It is advised to declare a character encoding, optionally via a <meta> tag in the first 1024 bytes of the HTML or in the Content-Type HTTP response header.

Audits

Avoids Application Cache
Application cache is deprecated and is no longer recommended.
Detected JavaScript libraries
Below is a list of all front-end JavaScript libraries that were detected on the page.
Name Version
jQuery
1.12.4
Lo-Dash
4.17.21
WordPress
Avoids deprecated APIs
Avoid deprecated APIs which will eventually be removed the browser.
Page has valid source maps
Consider deploying source maps for added benefits such as the ability to debug while in production.
No issues in the `Issues` panel in Chrome Devtools
There may be unresolved issues logged to Chrome Devtools.

Audits

Does not use HTTPS — 1 insecure request found
Ensure that all pages are protected with HTTPS (including those that do not handle sensitive data) as HTTPS prevents tampering and passive listening on communications between the app and its users. Additionally, HTTPS is a prerequisite for HTTP/2 and many new web platform APIs.
Insecure URL Request Resolution
http://appnexus.com/
Allowed
Links to cross-origin destinations are unsafe
Improve performance and prevent security vulnerabilities by adding rel="noopener" and rel="noreferrer" to external links.
Includes front-end JavaScript libraries with known security vulnerabilities — 4 vulnerabilities detected
Ensure that the use of third-party scripts is minimal and that only trusted third-party scripts are used as some may contain known security vulnerabilities which may be exploited by attackers.
Library Version Vulnerability Count Highest Severity
4
Medium

Audits

Registers an `unload` listener
The 'unload' event does not fire reliably, causing issues with browser optimizations such as the Back-Forward Cache. It is recommended that 'pagehide' or 'visibilitychange' events are used instead.
Source
Browser errors were logged to the console
Below is a list of all errors logged to the console, which indicate unresolved problems on the site.
Source Description
Access to XMLHttpRequest at 'https://smetrics.att.com/id?d_visid_ver=3.4.0&d_fieldgroup=A&mcorgid=55633F7A534535110A490D44%40AdobeOrg&mid=62660847373188050061149931151042717110&ts=1626999761263' from origin 'https://www.xandr.com' has been blocked by CORS policy: No 'Access-Control-Allow-Origin' header is present on the requested resource.
Failed to load resource: net::ERR_FAILED
Failed to load resource: the server responded with a status of 403 (Forbidden)
83

SEO

Indicates how well the page is optimized for ranking in search engines and highlights Search Engine Optimization (SEO) opportunities for appnexus.com. This includes optimizations such as providing meta data.

Mobile Friendly

Has a `<meta name="viewport">` tag with `width` or `initial-scale`
It is advised to use a '<meta name="viewport">' tag for the optimization of appnexus.com on mobile screens.
Document uses legible font sizes — 99.77% legible text
Font sizes of 12px or less are too small to most mobile users without user gestures and further action. Aim for more than 60% of page text to use font sizes greater than 12px.
Source Selector % of Page Text Font Size
a.social
0.22%
0px
.content-carousel .pager-container a
0.01%
0px
99.77%
≥ 12px

Content Best Practices

Document has a `<title>` element
Search engines, screen reader users and other assistive technology users rely on the title to provide an overview of the page and to help determine if the page is relevant to their search.
Image elements have `[alt]` attributes
Provide short and descriptive alternative text where possible on informative elements.
Document has a valid `hreflang`
Search engines can be instructed to list specific versions of a page for a given language or region through the use of hreflang links.
Document has a valid `rel=canonical`
Search engines can be suggested which URL should be shown in search results through the use of canonical links.
Document avoids plugins
The content of plugins cannot be indexed by search engines and many devices either restrict or do not support them.

Crawling and Indexing

Page has successful HTTP status code
Avoid pages with unsuccessful HTTP status codes as they may not be indexed by search engines.
Links are crawlable
Ensure that the 'href' attribute of anchor elements links to the appropriate destination. This allows for more pages of the site to be discovered by search engines.
Page isn’t blocked from indexing
Pages that cannot be crawled by search engines cannot be indexed or included in their search results. Ensure that search engines have permission to crawl all pages that should be indexed.
robots.txt is valid
Malformed robots.txt files prevent crawlers from understanding how a site wants to be crawled or indexed, which can be devastating to SEO.

Mobile Friendly

Tap targets are not sized appropriately — 93% appropriately sized tap targets
Interactive elements (such as buttons and links) should be appropriately spaced, sized and easy enough to select or tap with regard to their surrounding elements.
Tap Target Size Overlapping Target
16x12

Content Best Practices

Document does not have a meta description
Meta descriptions may be used by search engines when displaying a link to the page and should concisely summarize the page's content.
Links do not have descriptive text — 15 links found
Make use of descriptive link text to assist search engines in understanding the content.

Manual Checks

Structured data is valid
Structured data can be validated through the use of the Structured Data Testing Tool and the Structured Data Linter.
75

Progressive Web App

Indicates how valid the aspects of a Progressive Web App (PWA) are for the page and highlights opportunities to enable/improve the PWA of appnexus.com. This includes details about web app manifests.

Installable

Web app manifest and service worker meet the installability requirements
User engagement may be increased by leveraging the browsers ability to proactively prompt users to add the app to their homescreen.

PWA Optimized

Redirects HTTP traffic to HTTPS
It is advised to redirect all HTTP traffic to HTTPS, in order to enable secure web features for all users.
Sets a theme color for the address bar.
A theme may be applied to the browser address bar, which ideally can be made to match the site.
View Data
Content is sized correctly for the viewport
Ensure that the width of the app's content matches the width of the viewport, otherwise the app might not be optimized for mobile screens.
Has a `<meta name="viewport">` tag with `width` or `initial-scale`
It is advised to use a '<meta name="viewport">' tag for the optimization of appnexus.com on mobile screens.
Provides a valid `apple-touch-icon`
iOS users of Progressive Web Apps will benefit from an apple touch icon, which can be defined with 'apple-touch-icon', which must point to a non-transparent 192px (or 180px) square PNG.

PWA Optimized

Does not register a service worker that controls page and `start_url`
A service worker is used to provide Progressive Web Apps the use of features such as working offline, the ability for the app to be added to the homescreen as well as push notifications.
Is not configured for a custom splash screen
Themed splash screens ensure a high-quality user experience at launch for app users.
View Data
Manifest doesn't have a maskable icon
Maskable icons are great to ensure that images fill the entire shape when installing the app on a device.

Manual Checks

Site works cross-browser
Ensure that the Progressive Web App works correctly across every major browser.
Page transitions don't feel like they block on the network
Users perceive apps with responsive, snappy transitions as higher peforming and ensures a great user experience, even on a slow network.
Each page has a URL
Ensure that all pages are deep linkable via URL. They should also be unique for the purpose of shareability on social media.
Hosting

Server Location

Server IP Address: 68.67.154.120
Continent: North America
Country: United States
United States Flag
Region: New Jersey
City: Secaucus
Longitude: -74.06
Latitude: 40.7876
Currencies: USD
USN
USS
Languages: English

Web Hosting Provider

Name IP Address
AppNexus, Inc
Registration

Domain Registrant

Private Registration: No
Name:
Organization: AppNexus Inc
Country: US
City:
State: NY
Post Code:
Email:
Phone:
Note: Registration information is derived from various sources and may be inaccurate.

Domain Registrar

Name IP Address
MarkMonitor, Inc. 172.64.148.104
Security

Visitor Safety

Mature Content: Not Likely
McAfee WebAdvisor Rating: Safe
WOT Rating:
WOT Trustworthiness: 54/100
WOT Child Safety: 62/100
Note: Safety information is not guaranteed.

SSL/TLS Certificate

Issued To: sni.cloudflaressl.com
Issued By: Cloudflare Inc ECC CA-3
Valid From: 1st July, 2021
Valid To: 30th June, 2022
Subject: CN = sni.cloudflaressl.com
O = Cloudflare, Inc.
L = San Francisco
S = US
Hash: c959965e
Issuer: CN = Cloudflare Inc ECC CA-3
O = Cloudflare, Inc.
S = US
Version: 2
Serial Number: 15467984664741659924890756595961624129
Serial Number (Hex): 0BA306862735D83C77980A949B70F641
Valid From: 1st July, 2024
Valid To: 30th June, 2024
Signature Algorithm (Short Name): ecdsa-with-SHA256
Signature Algorithm (Long Name): ecdsa-with-SHA256
Authority Key Identifier: keyid:A5:CE:37:EA:EB:B0:75:0E:94:67:88:B4:45:FA:D9:24:10:87:96:1F
Extended Key Usage: TLS Web Server Authentication, TLS Web Client Authentication
CRL Distribution Points:
Full Name:
URI:http://crl3.digicert.com/CloudflareIncECCCA-3.crl

Full Name:
URI:http://crl4.digicert.com/CloudflareIncECCCA-3.crl

Certificate Policies: Policy: 2.23.140.1.2.2
CPS: http://www.digicert.com/CPS

Authority Information Access: OCSP - URI:http://ocsp.digicert.com
CA Issuers - URI:http://cacerts.digicert.com/CloudflareIncECCCA-3.crt

SCT List: Signed Certificate Timestamp:
Version : v1 (0x0)
Log ID : 46:A5:55:EB:75:FA:91:20:30:B5:A2:89:69:F4:F3:7D:
11:2C:41:74:BE:FD:49:B8:85:AB:F2:FC:70:FE:6D:47
Timestamp : Jul 1 13:33:46.922 2021 GMT
Extensions: none
Signature : ecdsa-with-SHA256
30:46:02:21:00:9F:A6:18:39:5D:EF:ED:78:D7:DF:B2:
C8:7F:A9:FE:C6:B9:89:B1:21:8C:01:9E:A2:7A:56:59:
ED:38:B8:DA:8C:02:21:00:9F:8B:46:06:E1:D5:D6:48:
42:98:73:51:5A:11:F3:B0:E7:AB:16:D2:99:7B:5E:04:
82:4C:FB:12:43:F6:E6:CE
Signed Certificate Timestamp:
Version : v1 (0x0)
Log ID : 51:A3:B0:F5:FD:01:79:9C:56:6D:B8:37:78:8F:0C:A4:
7A:CC:1B:27:CB:F7:9E:88:42:9A:0D:FE:D4:8B:05:E5
Timestamp : Jul 1 13:33:46.949 2021 GMT
Extensions: none
Signature : ecdsa-with-SHA256
30:44:02:20:2B:67:4F:1A:CA:F6:30:1A:DF:C5:23:35:
C7:E1:B7:BF:AA:E6:18:B4:E9:46:93:CE:DE:E1:10:9A:
1A:C6:7C:94:02:20:3A:18:0C:78:0B:E5:99:14:C5:42:
9D:92:9D:88:F5:B9:05:6F:A0:4C:A1:8E:50:08:6F:1E:
53:2F:FD:91:CA:DA
Signed Certificate Timestamp:
Version : v1 (0x0)
Log ID : 41:C8:CA:B1:DF:22:46:4A:10:C6:A1:3A:09:42:87:5E:
4E:31:8B:1B:03:EB:EB:4B:C7:68:F0:90:62:96:06:F6
Timestamp : Jul 1 13:33:46.876 2021 GMT
Extensions: none
Signature : ecdsa-with-SHA256
30:45:02:21:00:C4:62:7C:37:D9:9B:A8:5A:A8:7A:B2:
FC:DD:FE:4A:25:ED:76:31:AA:16:6A:7A:CC:76:C0:A2:
26:44:37:16:6A:02:20:1B:D3:8C:47:0F:35:66:85:BF:
D1:4D:7F:88:F5:D0:54:0C:5B:68:0C:6D:FB:44:47:34:
FF:B8:E0:B2:3B:CE:B7
Key Usage: Digital Signature
Basic Constraints: CA:FALSE
Subject Alternative Name: DNS:sni.cloudflaressl.com
DNS:www.xandr.com
Technical

DNS Lookup

A Records

Host IP Address Class TTL
appnexus.com. 68.67.154.120 IN 3599

NS Records

Host Nameserver Class TTL
appnexus.com. z02.xsdns.net. IN 3599
appnexus.com. a01.apxns.com. IN 3599
appnexus.com. a02.xsdns.net. IN 3599
appnexus.com. z01.apxns.com. IN 3599

MX Records

Priority Host Server Class TTL
10 appnexus.com. mx0a-00191d01.pphosted.com. IN 299
10 appnexus.com. mx0b-00191d01.pphosted.com. IN 299

SOA Records

Domain Name Primary NS Responsible Email TTL
appnexus.com. a01.apxns.com. hostmaster.appnexus.net. 3599

TXT Records

Host Value Class TTL
appnexus.com. o33O7f5yjyWb9XVETGzzgFLMYsSdonLE0m3KCGf52wzNcdKYbSug5yNcKBwEeVx7XjB4iNdaGFZOePCgkkrk/Q== IN 3599
appnexus.com. status-page-domain-verification=wjmgr2tmbkxd IN 3599
appnexus.com. cisco-ci-domain-verification=686b7c971372b74cf8b995e4635566bc0443f7a3ffb89a5a28664b6b39fbc1ac IN 3599
appnexus.com. v=spf1 IN 3599
appnexus.com. atlassian-domain-verification=2gYvFZjSGd3IXEV1lcwZOPS6MFMsos937XGBKmchaNHtSwMy82rTRQh5dqHxtrPm IN 3599
appnexus.com. MS=ms87423755 IN 3599
appnexus.com. webexdomainverification.783ced4311949f42e053ab06fc0afaa0=68af16f9-7cc8-4316-8655-5ea8e7883228 IN 3599
appnexus.com. google-site-verification=7bGawnx83X9r9EH37c2fWpWU6tOTqExjOXhuGGrIW-U IN 3599
appnexus.com. 734134511-4928422 IN 3599

HTTP Response Headers

HTTP-Code: HTTP/1.1 200 OK
Date: 23rd July, 2021
Content-Type: text/html
Cache-Control: max-age=1800
Server: cloudflare
Connection: keep-alive
Last-Modified: 22nd July, 2021
Vary: Accept-Encoding
Access-Control-Allow-Origin: https://smetrics.att.com https://www.att.com
CF-Cache-Status: HIT
Age: 36628
Expect-CT: max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
CF-RAY: 6730c0b559db17fd-EWR

Whois Lookup

Created: 11th September, 2007
Changed: 11th August, 2020
Expires: 11th September, 2022
Registrar: MarkMonitor, Inc.
Status: clientUpdateProhibited
clientTransferProhibited
clientDeleteProhibited
Nameservers: a01.apxns.com
a02.xsdns.net
z01.apxns.com
z02.xsdns.net
Owner Name: Domain Admin
Owner Organization: AppNexus Inc
Owner Street: 28 23rd Street, Fifth Floor
Owner Post Code: 10010
Owner City: New York
Owner State: NY
Owner Country: US
Owner Phone: +1.6467237844
Owner Email: ipadmin@appnexus.com
Admin Name: Domain Admin
Admin Organization: AppNexus Inc
Admin Street: 28 23rd Street, Fifth Floor
Admin Post Code: 10010
Admin City: New York
Admin State: NY
Admin Country: US
Admin Phone: +1.6467237844
Admin Email: ipadmin@appnexus.com
Tech Name: Domain Admin
Tech Organization: AppNexus Inc
Tech Street: 28 23rd Street, Fifth Floor
Tech Post Code: 10010
Tech City: New York
Tech State: NY
Tech Country: US
Tech Phone: +1.6467237844
Tech Email: ipadmin@appnexus.com
Full Whois: Domain Name: appnexus.com
Registry Domain ID: 1211351488_DOMAIN_COM-VRSN
Registrar WHOIS Server: whois.markmonitor.com
Registrar URL: http://www.markmonitor.com
Updated Date: 2020-08-11T02:22:16-0700
Creation Date: 2007-09-11T13:16:40-0700
Registrar Registration Expiration Date: 2022-09-11T00:00:00-0700
Registrar: MarkMonitor, Inc.
Registrar IANA ID: 292
Registrar Abuse Contact Email: abusecomplaints@markmonitor.com
Registrar Abuse Contact Phone: +1.2083895770
Domain Status: clientUpdateProhibited (https://www.icann.org/epp#clientUpdateProhibited)
Domain Status: clientTransferProhibited (https://www.icann.org/epp#clientTransferProhibited)
Domain Status: clientDeleteProhibited (https://www.icann.org/epp#clientDeleteProhibited)
Registry Registrant ID:
Registrant Name: Domain Admin
Registrant Organization: AppNexus Inc
Registrant Street: 28 23rd Street, Fifth Floor
Registrant City: New York
Registrant State/Province: NY
Registrant Postal Code: 10010
Registrant Country: US
Registrant Phone: +1.6467237844
Registrant Phone Ext:
Registrant Fax:
Registrant Fax Ext:
Registrant Email: ipadmin@appnexus.com
Registry Admin ID:
Admin Name: Domain Admin
Admin Organization: AppNexus Inc
Admin Street: 28 23rd Street, Fifth Floor
Admin City: New York
Admin State/Province: NY
Admin Postal Code: 10010
Admin Country: US
Admin Phone: +1.6467237844
Admin Phone Ext:
Admin Fax:
Admin Fax Ext:
Admin Email: ipadmin@appnexus.com
Registry Tech ID:
Tech Name: Domain Admin
Tech Organization: AppNexus Inc
Tech Street: 28 23rd Street, Fifth Floor
Tech City: New York
Tech State/Province: NY
Tech Postal Code: 10010
Tech Country: US
Tech Phone: +1.6467237844
Tech Phone Ext:
Tech Fax:
Tech Fax Ext:
Tech Email: ipadmin@appnexus.com
Name Server: a02.xsdns.net
Name Server: z02.xsdns.net
Name Server: z01.apxns.com
Name Server: a01.apxns.com
DNSSEC: unsigned
URL of the ICANN WHOIS Data Problem Reporting System: http://wdprs.internic.net/
>>> Last update of WHOIS database: 2021-07-22T17:22:14-0700 <<<

For more information on WHOIS status codes, please visit:
https://www.icann.org/resources/pages/epp-status-codes

If you wish to contact this domain’s Registrant, Administrative, or Technical
contact, and such email address is not visible above, you may do so via our web
form, pursuant to ICANN’s Temporary Specification. To verify that you are not a
robot, please enter your email address to receive a link to a page that
facilitates email communication with the relevant contact(s).

Web-based WHOIS:
https://domains.markmonitor.com/whois

If you have a legitimate interest in viewing the non-public WHOIS details, send
your request and the reasons for your request to whoisrequest@markmonitor.com
and specify the domain name in the subject line. We will review that request and
may ask for supporting documentation and explanation.

The data in MarkMonitor’s WHOIS database is provided for information purposes,
and to assist persons in obtaining information about or related to a domain
name’s registration record. While MarkMonitor believes the data to be accurate,
the data is provided "as is" with no guarantee or warranties regarding its
accuracy.

By submitting a WHOIS query, you agree that you will use this data only for
lawful purposes and that, under no circumstances will you use this data to:
(1) allow, enable, or otherwise support the transmission by email, telephone,
or facsimile of mass, unsolicited, commercial advertising, or spam; or
(2) enable high volume, automated, or electronic processes that send queries,
data, or email to MarkMonitor (or its systems) or the domain name contacts (or
its systems).

MarkMonitor reserves the right to modify these terms at any time.

By submitting this query, you agree to abide by this policy.

MarkMonitor Domain Management(TM)
Protecting companies and consumers in a digital world.

Visit MarkMonitor at https://www.markmonitor.com
Contact us at +1.8007459229
In Europe, at +44.02032062220

Nameservers

Name IP Address
a01.apxns.com 172.83.92.10
a02.xsdns.net 192.190.7.251
z01.apxns.com 192.190.7.250
z02.xsdns.net 172.83.92.11
Related

Subdomains

Similar Sites

Domain Valuation Snoop Score
0/5

Organic Search (US) Competitors

Backlink Competitors

Sites with the same domain name

Sites hosted on the same IP address